Applied Psychology Flashcards
How long have therapies for psychological disorders been present?
Therapies for psychological disorders predate the creation of modern psychology by about a hundred years.
“Lunatic asylums” were founded in the US in the late 18th century, and in Quebec in 1845.
Around 200 years ago humane treatment for psych disorders and therapy for such problems became an idea
The thinking initially was that asylums would be a refuge/less stressful
What was the program called in the “lunatic asylums” in the 1800s? What did it include?
The program in such asylums was called “moral therapy.”
This included gardening, music, painting, exercise, occupational therapy, religious training, and so on.
Asylums that were built for approximately 250 people eventually housed how many?
Such asylums eventually became huge, with as many as 6,000 patients in a single facility.
What did Lightner Witmer create? How did this come about?
The first psychological clinic
He got into clinical work without intending to, when a former student of his who was now a schoolteacher brought in a student who was having a very hard time learning to spell.
Witmer appears to have treated this case successfully, which led to more cases, mostly also of children having trouble in school.
What was Witner’s approach to treatment?
the clinical approach which involved interdisciplinary teams, usually Witmer, a physician, and a social worker
What journal did Witner found?
The Psychological Clinic.
Witner was the first person to call himself a clinical psychologist but much of what he was doing looked like what?
Much of what Witmer was doing looked like modern school psychology, so he is often credited with founding that, too.
What was happening in the US around the turn of the 20th century? What did this create?
Around the turn of the 20th century, the US was rapidly urbanizing, industrializing, and commercializing. This created the impetus for industrial psychology.
What started to become important after the Civil War? When was this?
1861-1865 American Civil War - after that industrialization picked up and advertising started to become important
Who was the first psychologist to try to get involved in advertising? What was his method? What was the result?
The first psychologist to try to get involved in advertising was Harlow Gale, who sent 200 massive questionnaires to businesses. Only 20 came back, and Gale gave up.
Who was the first psychologist to have success in advertising? How did he study or apply his psychological knowledge to advertising?
Walter Dill Scott was more successful. He seems to have done little empirical work on advertising, but he thought he could make valid inferences about how it worked based on what he knew about perception, memory, attention, and so on.
What was Walter Dill Scott’s theory on advertising? What techniques did he use?
His theory was based on the premise that the consumer is a “nonrational, suggestible creature under the hypnotic influence of the advertising writer.”
His preferred techniques were the direct command and the return coupon.
Was Walter Dill Scott’s theory of advertising valid and effective? How did his techniques work?
–his theory is wrong – advertising influences are real but subtle (not at all as direct and influential as he thought)
Used the power of suggestion in his techniques:
–direct command “Buy Ford trucks.”
–return coupon – cut out coupon and mail it in
Must have been somewhat successful, however, because his career in advertising was prolonged.
Who was Frederick Winslow Taylor and what did he do?
Frederick Winslow Taylor was the guru of industrial efficiency at that time, but Taylorism (a.k.a. scientific management) was only concerned with which actions within the factory were most efficient; it ignored the human element.
Taylorism - efficiency (minimize waster motion and maximize output) - small tasks done by many workers on the production line (e.g., Ford factories)
How did Münsterberg change the industrial approach of Taylorism? What lasting impact did this have?
Münsterberg’s approach was to look at the skills, talents, and predispositions of the workers, and to try to match them up with appropriate jobs.
Thus, assessment was (and remains) a big part of industrial psychology.
What landmark book did Münsterberg write?
Psychology and Industrial Efficiency
was a landmark in industrial psychology
Münsterberg’s ideas of using psychology for personnel selection was not new - who had been doing this previously?
Walter Dill Scott had already been doing it for almost ten years, including in the First World War.
Who was Lilian Gilbreth? What was her approach? What sub-field of psychology did she create?
Lilian Gilbreth was also an industrial psychologist, but her emphasis was very different.
She and her husband conducted many time-motion studies in which she looked at how workers did their work, and then analyzed the task to figure out how it could be done more efficiently.
This included changing the design of machines and workspaces.
- invented subfield of psychology (human factor analysis)
How did Lilian Gilbreth apply her techniques? How was she recognized for her work?
She also applied these same techniques to improving work in the kitchen (e.g., Invented foot pedal for garbages) and wrote popular books on the topic.
She and her husband had 12 children and applied the same principles to raising them efficiently.
only psychologist featured on postage stamp
What is usually required for an occupation to be considered a profession?
Professions normally require extensive knowledge and skill.
In addition to a prescribed course of training (with a more-or-less standardized curriculum) prior to undertaking a profession, there is normally a continued commitment to professional development.
Professions also tend to be self-governing; that is, while governments often make it illegal to practice a profession without a license, the licensing body is run by members of the profession rather than government bureaucrats.
The licensing body usually pays attention to not only skill but also ethics.
What were the two groups of applied psychologists that tried to make themselves useful to the US Armed Forces during WWI? What services did they provide? Which was the most useful to the army?
One group, led by Robert Yerkes, strove to administer intelligence tests to all new recruits in the hopes of identifying suitable candidates for officer training.
The other group was led by Walter Dill Scott. They administered a wide range of aptitude tests to recruits in the hopes of identifying suitable candidates for wide range of occupations (over 80 in all). The army found this much more useful.
How were applied psychologists involved in treatment after WWI?
Psychologists were also involved in treating psychiatric cases after the war, especially cases of “shell shock” (what we would now call PTSD).
What happened to applied psychology during and after WWII?
During and after the Second World War, applied psychologists became much more specialized.
Around the same time as WWII the APA was told to organize better with the applied psychologists
CPA founded in 1939 before WWII but knew war was in the future
Psychology really became big during WWII and then continued afterwards to deal with clinical work in the general public (and returning soldiers)
When and where was clinical psychological training formalized? What was developed?
Clinical training was formalized at the Boulder Conference (1949), where a model variously called the Boulder Model or the Scientist-Practitioner Model was developed.