6. Strategy Process Flashcards
Who is responsible for strategic planning?
Senior managers and the board
Who is responsible for operational planning?
Middle managers
What is the focus of operational planning?
Operational dun
What is the focus of strategic planning?
Tactical
What is the scope of operational planning?
Routine activity at departmental level
What is the scope of strategic planning?
Significant, large scale actions at organisational level
What is the purpose of operational planning?
Achieve stated purpose of organisation
Sustain routine operations
What is the purpose of strategic planning?
To gain and maintain advantage over rivals
Growth
Improvement
What is the timescale of operational planning?
Typically one to three years
What is the timescale of strategic planning?
Typically three to five years
How is operational planning generally monitored?
KPIs on a monthly basis
How is strategic planning generally monitored?
Through a balanced scorecard quarterly
What is operational planning informed by?
Strategic objectives
Day to day requirements
What is strategic planning informed by?
Vision and mission statements
Strategic objectives
What is the nature of the content of operational planning?
Systematic
Detailed
Routine
What is the nature of the content of strategic planning?
Complex
Uncertain
Requiring organisational change
Typically, the strategy is determined by the most — managers in the organisation.
Senior
In the private sector, list eight competitive strategies
Cost efficiencies
Pricing strategies
Aggressive marketing
Product innovation
After-sales service
Diversification
Mergers
Takeovers
What three competitive strategies were identified by Porter?
Cost leadership
Differentiation
Focus
Not for profit strategies focus principally on — — —
Value for money
An advantage of strategic planning is that is reduces —
Uncertainty
An advantage of strategic planning is that it allows for better — of risks and increased ability to control them
Identification
An advantage of strategic planning is that it creates greater organisational — in operational activity
Coherence
An advantage of strategic planning is that is provides a better — on mission and vision
Focus
An advantage of strategic planning is that it creates the possibility of m—, m— and c—
Management
Monitoring
Control