5 - Memory Flashcards
Encoding
Organizing and transforming incoming information so it can be entered into memory
Storage
Retaining information in memory
Retrieval
Accessing information in memory
Sensory Memory (SM)
Less than a second, holds large amounts of perceptual information
Short Term Memory (STM)
only a few seconds (up to 30), prolonged with REHEARSAL, 4 chunks, (5-9 items)
Long Term Memory (LTM)
Holds huge amount of information for long time (hrs to yrs)
Primacy effect
Increased memory for first few stimuli
Recency effect
Increased memory for the last few stimuli
Working memory
Two specialized STMs —auditory loop and visuospatial sketchpad, plus central executive.
Works to solve problems
Consolidation
Converting LTM to actual structural change in the brain
Transfer appropriate processing
Using the same type of processing when you retrieve information as when you originally studied it makes it easier to remember
Elaborative encoding
Produces great breadth of processing (how to remember someone’s name—repeating it, vs imagining them morphing into someone else you know with the same name)
Flashbulb memories
Unusually vivid and detailed memory. Prone to to distortion over time
Semantic Memory
meanings of words, concepts, and general facts
Episodic Memories
events, time, place, circumstance. CONTEXT.