4.1 How the media treat financial matters Flashcards
What is the argument for and against the media’s relationship with the financial system?
- Media reporting may damage confidence in providers by highlighting their faults
- It safeguards financial stability by pointing out weaknesses and information the public
What is included in broadcast media?
- Television
- Radio
What is included in print media?
- Newspapers
- Journals
How can people form a balanced opinion?
By gathering various perspectives through different medias
The stance that a media source will take will depend on what?
- Political, economic or social agenda
- Characteristics of its target audience
Who is the financial press aimed at?
The financially literate and industry practitioners
Features of the financial press:
- Factual
- Presents facts supported by data and makes predictions about consequences
- Conservative (does not question underlying financial model)
- Considers overall impact rather than how individuals may be affected
Examples of the broadsheet press:
- The Times
- The Telegraph
Features of the broadsheet press:
- In-depth coverage with a serious tone
- Has a political agenda
What are the two types of financial articles by the broadsheet press?
- Macroeconomic reporting of company results, share prices and industrial news
- Personal finance articles aimed at people earning higher incomes
What type of stories to the middle-market press run?
Stories that are shorter and less technical than those of the financials and the broadsheets, but longer, more complex and less sensational than those of the red-top tabloids
Examples of the middle-market press:
- Daily Mail
- Daily Express
Why are the tabloid press referred to as ‘red-tops’?
Because of their red title logos
Examples of red-tops:
- The Sun
- Daily Mirror
Features of red-tops:
- Stories are short, use a chatty writing style
- Conservative in their views but have been waging media war over high salaries and bonuses paid to top bankers (known as ‘fat cats’)