3.3 Revenues, costs and profits Flashcards

1
Q

3.3.1 A)
Profit formula

A

Profit = revenue - costs

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2
Q

3.3.1 A)
What is revenue

A

Total income of a firm from selling goods and servies

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3
Q

3.3.1 A)
Total revenue formula

A

Price * qty

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4
Q

3.3.1 A)
Average revenue formula

A

(total revenue /qty )

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5
Q

3.3.1 A)
Marginal revenue formula

A

change in TR / change in Qty

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6
Q

3.3.1 B)
What is a price maker

A

Firm that has total control over price this is due to imperfect competion

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7
Q

3.3.1 B)
What is a price taker

A

Firm with no pricing power who acceptts the current marker price , each unit sold at same price for all firms due to perfect competition

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8
Q

3.3.2 A)
What is a fixed cost

A

costs that do not var with opt

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9
Q

3.3.2 A)
What is a variable cost

A

Costs that vary with output

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10
Q

3.3.2 A)
What is a sunk cost

A

Cost required to start up the firm cannot be recovered if the firms closes

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11
Q

3.3.2 A)
Formula
total costs
marginal costs

A

total = varable + fixed
marginal = change in total cost / change in opt

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12
Q

3.3.2 B)
Law of diminishing returns

A

If ^ in variable factors like labour total output will increase and then it each additonal unit will diminish SR

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13
Q

3.2.2 C)
Why is SRAC a U shape

A

Due to law of diminishing returns

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14
Q

3.2.2 C)
Why is LRAC _/ shaped

A

Due to (dis)economies of scale

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14
Q

3.2.2 C)
Relationship between SR and LR AC curves

A

LRAC is either equal to or below relevant SRAC the firm may initally be set up to produce a certain amt effectivly they will cause ^ SRAC due to law of diminishing return due to fixed factors. In LR all variable.

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15
Q

3.2.2 C)
Shifts in LRAC curve

A

A shift can occur to exteme (dis)economies that can effect cost of production

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16
Q

3.2.2 C)
Movements in LRAC curve

A

Due to change in output which change AC to internal (dis)economies of scale

17
Q

3.2.2 C)
Places on LRAC curve

A

LRAC is a boundary representing the min level of AC attanable at any given level of output. Points below LRAC are unattainable and producing above is in eff

18
Q

3.3.3)
What are economies of scale

A

Advantages of large scale production that enables a large busniess to produce at a lower avg cost than a small busniess

firm is able to inc turn to scale, an increase in input will lead to a larger increase in output

19
Q

3.3.3)
What are diseconmies of scale

A

Disadvantages that arise in large busniess that reduce eff causing avg cost to increase.

decreasing return to scale, output increase by a smaller scale then the input

20
Q

3.3.3 A)
What is a technical economy

A

Arises as a result of what happened to prodcution process
Ex: ^ productivity, v costs, innovation

21
Q

3.3.3 A)
What is specialisation

A

Efficenticy specicaled worker and machinery

22
Q

3.3.3 A)
^ size of area

A

Size of room inc by 2x doesnt 2x the costs of running

23
Q

3.3.3 A)
Investment in capital

A

some process require item of machinary needed a large firms

24
Q

3.3.3 A)
Research and developmet

A

only large firms can oford to carry out research

25
Q

3.3.3 A)
Risk bearing economies

A

large companies can oporate in diff markets one area does bad whole company doesnt collaspe

26
Q

3.3.3 A)
managerial economies

A

Large compares can afford specialist managers

27
Q

3.3.3 A)
marketing and purchasing economies

A

bulk buying > cheaper
specialisation > efficent time and knowledge
distribution > v rate for transport

28
Q

3.3.3 B)
Min eff scale

A

The minimum level of output needed for a busniess to fully exploit economies of scales. The points where LRAC first levels off

29
Q

3.3.3 C)
Internal economies of scale

A

An internal economies of scale is an advanatage that a firm is able to enjoy bcos of growth in the firm independant of anything happening to other firms in the industry

30
Q

3.3.3 C)
External economies of scale

A

Is an advantage which arise from the growth of the industry within which the firm operate independant to firm it self. LRAC curve shifts downwards

31
Q

3.3.3 C)
External economies of scale ex

A

Labour - busniess est in an areas > labours comes to them reducing costs. Local education, firms hire ppl alr trained
transport links
greater politcal influence

32
Q

3.3.3 C)
External diseconomies of scale ex

A

workers - people feel unnoticed so lose motivations
geography - firm may have issues to communicate disance when products are transported
Change - longer to adapt to change
managments - coordination & control, communication

33
Q

3.3.4)
What is profit

A

difference between TR and TC

34
Q

3.3.4 A)
Conditions for profit maximation

A

TR and TC furthest apart with TR>TC or MC=MR

35
Q

3.3.4 B)
What is normal profit

A

Return that is sufficent to keep the facts of production committed for the busniess TR = TC.

36
Q

3.3.4 B)
What is SNP

A

If profit > normal profit its SNP. AR>AC or TR>TC

37
Q

3.3.4 B)
what is loss

A

Firm fails to cover costs AC>AR or TC>TR

38
Q

3.3.4 C)
When should a busniess stay open even in loss?

A

When a busniess is making loss and AR>AVC then firm should continue production each good makes more revenue then cost of production. This will help reducing size of loss by covering fixed cost with the extra revenue. Should shut down when fixed cost will increase/renue.

39
Q

3.3.4 C)
When should a busniess stay close in loss?

A

If AVC>AR producing goods will lead to more loss. In LR firm needs to be making atleast NP to stay in busniess. In SR produce while AR>AVC
SR shutdown point AVC=AR
firms produce on this line to not disapoint workers/consumers

40
Q

3.3.4 C) shut down points

A

SR shutdown point AVC=AR
LR sdp need to cover all costs AR=AC