3. Business Planning Flashcards

1
Q

What is a SWOT analysis?

A
  • A SWOT analysis can be used to analyse the internal strengths and weaknesses and external threats and opportunities of a company.
  • This is carried out with a view to exploiting strengths and opportunities and mitigating weaknesses and threats.
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2
Q

What is a PESTLE analysis?

A
  • This is a structured method of analysing the key factors influencing market conditions.
  • These factors are:
    o Political influences.
    o Economical influences.
    o Socio-demographical influences.
    o Technological influences.
    o Legal
    o Environmental influences.
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3
Q

What are Porter’s five forces?

A
  • They are used to analyse the competitiveness of an industry and the barriers to entry.
  • These typically include:
    o Competition
    o Threat of new entrants
    o Supplier bargaining power
    o Customer bargaining power
    o Substitutes
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4
Q

How do companies write a business plan?

A
  • They undertake an analysis of the market and industry to identify business opportunities and critical success factors.
  • Companies should focus their resources in developing their competences in the critical success factors.
  • This then leads to the development of goals and objectives with their associated strategies and actions.
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5
Q

What is a Client Account Planning session?

A
  • A review of current workload, resources & fees.
  • It involves the identification of key client personnel who have influence over job opportunities and identification of who the firm should look to build relationships with.
  • A review of pipeline opportunities with that client is also undertaken
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6
Q

What is a Business Plan?

A
  • A formal statement of the business’s goals with reasons why they are thought to be attainable and the plan for reaching the goals.
  • The business plan also provides employers with a common ground to focus upon.
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7
Q

What is contained within an appointment document?

A
  • It includes a clarification of the work scope.
  • The agreed fee bid.
  • The firms terms of business.
  • Any agreed amendments to the firms’ terms of business.
  • Contact Details.
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8
Q

Does your firm produce an annual account?

A
  • Yes it produces a statement of turnover, gross profit & net profit.
  • This must be submitted to Companies House in accordance with the Companies Act.
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9
Q

Would you be able to interpret & understand an annual account?

A
  • At a high level but I would seek further advice from one of our internal Chartered Accountants if necessary.
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10
Q

What is your firms business plan?

A

To increase growth of clients within new sectors

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11
Q

How do you contribute to your company’s goals?

A

Focus on client retention

  • Focus on safety.
  • Maintain excellence in my work.
  • Sharing knowledge within integrated teams.
  • Keeping up with new technologies.
  • Upskilling new and junior team members.
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12
Q

How do you think an up to date business plan can help an organisation in the current economic climate?

A
  • To support with gaining additional investment, funding or finance.
  • To gain new instructions from new and existing clients.
  • The business plan will help focus on key priorities.
  • It allows the organisation to respond to change.
  • For budgeting purposes.
  • To support with recovery from Covid-19.
  • To facilitate the setting of targets for staff.
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13
Q

What issues would a company experience with a high staff turnover?

A

Increased recruitment costs
Increased training costs
Poor staff morale

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14
Q

Give some examples of fee earning vs non fee earning

A

Fee earning are quantify surveyors, project managers, building surveyors

Non - IT, admin staff

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15
Q

What is an Investment appraisal

A

Investment appraisal is used to determine whether a business or project would generate the required level of return and be considered viable

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16
Q

What components would you identify within a business plan?

A

Executive summary
Marketing strategy
Vision & mission statements
Products & services
Management Team & organisation structure
SWOT analysis
PESTLE Analysis

17
Q

How can a business plan help a company remain profitable?

A

To grow existing client base and projects
Support accurate forecasting and budgeting
Allows resource planning

18
Q

What is a business model?

A

A strategy implemented by an organisation to generate revenue and make profit from its operations

19
Q

What is a business strategy?

A

A business strategy outlines the actions and decisions a company plans to take to reach its business goals and objectives