2.4 UK Parties in Context Flashcards

1
Q

What 3 factors affect a parties success?

A
  • leadership
  • unity
  • the media
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2
Q

How does leadership affect a parties success?

A

Experience, decisiveness, ability to lead are all factors that affect the success of a leader and therefore a party

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3
Q

How does unity affect a parties success?

A

A disunited party has no hope of being elected

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4
Q

How does the media affect a parties success?

A

The electorate will always be influenced by the media.

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