2.1.5 Social Media Flashcards
What is social media
Social media refers to computer-based technology that facilitates the sharing of ideas, thoughts and information through virtual networks and communities. Users can engage with social media via web-based software or applications on a computer, tablet or smartphone.
What are the types of social media
social network sites
Blogging networks
Discussion networks
Media sharing networks
Merged social media and gaming
Positive impacts of social media
Social networking sites allow people to communicate and
remain in contact with friends as well as meet new people.
Used to discuss educational topics.
Allows businesses to advertise and market services to a
large audience.
Is highly mobile and can be accessed through the use of
various devices.
Negative impacts of social media
Reduces the amount of face-to-face socialising and replaces it with online interaction which is believed to result in low quality relationships with other people
Cyberbullying can occur, which is where people are bullied online in a public way
Identity theft can also occur, which is when a cybercriminal uses the network to gather personal information posted about people.
What are the functions of social media
- Profile setting
- Status/wall posts
- Uploading media
- Messaging
- Notifications
- Newsfeeds
- Comments/reactions
- Sharing
- Saving/bookmarking
- Privacy and security settings
- Integration with other social media platforms
What is the purpose of social media to an individual
Many individuals use social media today. There are several things to remember when using social media for personal reasons, such as:
legal implications
ethical implications
professional implications.
The great attraction of social media is that it is a quick and easy way to connect with friends and family.
What is the legal implications of social media to an individual
Computer Misuse Act 1990 - protects personal data held by businesses and other organisations from unauthorised access.
Investigatory Powers Act 2016 - brings together the ways in which law enforcement agencies collect data
General Data Protection Regulation (GDPR) 2018 - This new law sets out the principles of data protection and the main responsibilities of organisations that store data.
Define Libel
is a statement that causes damage to the image of the individual or the organisation it relates to.
What are individual rights on social media
The individual has the right to feel safe, and the right to freedom of speech, unless it causes distress and/or concern to someone who might see that message.
However, there is much more complexity when trying to protect social media users. With so many social media websites available, each one has its own approach to protecting its users.
What are the purposes of social media for organisations
- Deliberate miscommunication and misrepresentation in order to gain an
advantage - Use of social media as a source of information about an individual, e.g. checking
the Facebook profile of a job applicant in order to judge them - Paying a third party to promote social media posts in order to increase the
awareness of a product, person or idea
