Work & Job (Entrepreneur)

Question 1

Here are some useful words to talk about business people

Answer 1

Businessman (sing.)
Businessmen (pl.)
Business woman (sing.)
Business women (pl).

Question 2

An entrepreneur (n.)

Answer 2

= a person who sets up their own business
A solopreneur (n.) = an entrepreneur working alone
A youpreneur = an entrepreneur who uses their name as a brand

Question 3

A business Tycoon (n.)

Answer 3

= a rich and influential business person in their industry
Elon Musk is a prime example of business tycoon.

سرمایه دار خیلی مهم ، آدم بانفوذ وپولدار .

Question 4

CEO~ Chief Ececutive Officer

Answer 4

For example Jeff Bezus founded Amazon, He was the CEO of Amazon. But, He has stepped down & he is no longer with Amazon.

Question 5

Business magnate
Founder
Co-founder

Answer 5

A business magnate ~ a rich and influential business person in their industry
A founder ~ the person who created a company
A co-founder ~ one of 2 or more people who created a company

Question 6

A founder = the person who created a company
A **co-founder **= one of 2 or more people who created a company

Answer 6

In a company or business there are many names for people in high level
management positions, including the following.

Question 7

In a company or business there are many names for people in high level management positions, including the following.

Answer 7

CEO = Chief Executive Officer
COO = Chief Operating Officer
MD = Managing Director

Question 8

Describing Entrepreneurs
When we describe people, there are different ways of expressing out
opinion, such as

Answer 8

In my opinion,…
As far as I’m concerned, Elon Musk is a innovative leader.
The way I see it, ….

So we can make a sentence like the following, and then add different
adjectives or a noun.
“In my opinion, entrepreneurs need to be passionate.”
“The way I see it, an entrepreneur needs to be a visionary”
“As far as I’m concerned, entrepreneurs need to have a vision”

Question 9

Here are some common adjectives we can use to describe entrepreneurs.

Answer 9

• Passionate
• Persistent / determined / hard-working
• Creative / innovative
• Honest / fair / ethical
• Positive / proactive / fearless
• Strategical thinkers

• To have burning/driving passion to reach their goals

Question 10

More expressions

Answer 10

To have a vision = to have a view of the world I want to make real
To lead from the front = to set the example and lead
A bad leader will lead from behind= not setting the example

Visionary Leadership:
رهبری بصیر
رهبری آینده نگر
رهبری دوراندیش
رهبری چشم انداز گرا

Question 11

Here is some key vocabulary to talk about setting up or starting a
business.

Answer 11

To set up = to start or begin (a business, a project, a company)
To set up a start up (= a new business/company)
To found a business ( = to establish, begin)
To launch a business ( = to establish, begin)

To start a business from scratch (= to start with nothing and from the beginning, from very very beginning)
To start a business from square one (=from the beginning)

From Scratch:
1- از آغاز، از اول 2- از هیچ، بدون پول یا منابع

Question 11

Here is some key vocabulary to talk about setting up or starting a
business.

Answer 11

To set up = to start or begin (a business, a project, a company)
To set up a start up (= a new business/company)
To found a business ( = to establish, begin)
To launch a business ( = to establish, begin)

To start a business from scratch (= to start with nothing and from the beginning, from very very beginning)
To start a business from square one (=from the beginning)

From Scratch:
1- از آغاز، از اول 2- از هیچ، بدون پول یا منابع

Question 12

How does someone set up a business? What are the key steps they
should take?

Here are some ideas below. The order may change slightly, but this will
give you some ideas, and useful collocations.

Answer 12

1. Get a groundbreaking / outstanding idea
   To set up a business we need to come up with an outstanding idea.
2. Find out customer and market needs / do some market research
3. Make / write a business plan / decide on a business model
4. Find investment / capital / money
   (e.g. network, get a loan from a bank, get an ‘angel’ investor)
5. Create your brand / product and service
6. Find a place / location / platform
7. Hire employees / create a team
8. Open shop / start working
9. Do some marketing / do some advertising / sell your product or service

groundbreaking: پیشگامانه - نوآورانه و خلاقانه - معرفی ایده ها و روش های جدید
Angel Invester: فرد ثروتمندی که با مقدار پول زیادی
در یک کسب و کار نوپا ( استارتاپ ) سرمایه گذاری میکند.

Question 13

Different Business models

How to make money

Answer 13

B to B (wholesale= selling to companies)
B to C (retail = selling directly to the customer) Business to company
Online selling
One-off payment
Monthly subscription model

Question 14

Which entrepreneur do you look up to and why?

Look up to: Admire, Revere, Respect

Answer 14

Well, I admire (Look up to) Steve Jobs in some respects. Because I thought he was a creative genius. Although, that said, the way he treated people wasn’t great. but he was an amazing enterepreneur.

I look up to Bill Gates. He is not only a genius is his own business, but also a philantropist. Moreover he funds many schientific projects.

Question 15

Which entrepreneur do you look up to and why?

Answer 15

• We can use their experiences from their journey to success, what difficulties they might had met and how they overcame them.
• We can learn from their perseverance in order to stay motivated. On top of that, we can learn how to have a good sense of leadership or acumen.

Question 16

Here are some answers to this question. Notice the ideas and
collocations.

Answer 16

Ratan Tata because he always gives back to the community.

I look up to the online small business entrepreneurs who have seized a wonderful opportunity

I really admire Jack Ma who is a Chinese business magnate, investor and philanthropist. He also is the co-founder of the Alibaba Group.

I respect Bill Gates, because he is a great philanthropist and funds many scientific projects.

I look up to Elon musk because I am interested in astronomy.

I have a lot of time for Mark Zuckerberg, because he transferred our social lives from the real world to the virtual world

Question 17

Great questions leaders should be asking employees

Answer 17

We often think of entrepreneurs as leading from the front, having a clear vision and just telling everybody what to do.

However, some of the best entrepreneurs are great listeners, and they have a talent for asking good questions. Somebody once said,
“If you want to get a good answer, then ask a great question.”

Many entrepreneurs _pay heed to this advice_. Here are some great
questions that leaders could and should be asking their employees, to make their business even better.

Pay heed to: توجه کردن، اهمیت دادن

Question 18

Come up with an idea

Answer 18

to create (an idea)
Leaders need to come up with great ideas.

Question 19

To build a company from the ground up

Answer 19

to _create a company from the beginning_ and make it bigger
Mark built his online business from the ground up

Create a compnay from nothing

Question 20

**Get / have experience under your belt **

Answer 20

have a lot of experience (in my life)
You are fresh out of university, you should accept that job offer, just to get some experience under your belt

Question 21

To see/look at the bigger picture

Answer 21

to understand the big strategy (not focus on the details)

Question 22

To not be able to see the wood for the trees

Answer 22

**to focus on the details **(and miss the big picture)
Some employees can’t see the wood for the trees, that’s why the
leader need to see the bigger picture

Question 23

To go back to the drawing board

Answer 23

= try, fail and then begin again (company, project, product)
Well, that product didn’t sell well at all, we need to go back to the
drawing board

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