Wk 4 - Media and Games Flashcards
Watching TV is linked to… (x6)
Obesity Sleep disruption Delayed language acquisition - impacts for TOM/imaginative and pretend play Poor school performance Aggression Commercialisation of children
American Academy of Pediatrics recommends children be exposed to how much TV?
None
Screen attention time of infants… (x2)
Increases from 11% at 6mo, to 39% at 3 yo
12-15 mo spend 48-74% of time looking at shows intended for their age-group
Barr and Hayne conducted to experiments to establish whether infants process information from screen…
12, 15, 18 mo learned puppet-imitation task when seen modelled in RL or TV, or without instruction - best performance after live actor
15 mo tasked with putting ball in jar, affixing handle to make rattle - can’t be done spontaneously, some learning from video, better live
Social and observational learning theory holds that media…
Eg…
Can add to development if providing new info or stimulates learning
Eg observing adult doing something useful
Cultivation theory holds that media…
Eg…
Content affect viewer’s beliefs about the world, consequently altering behaviour
Eg watching Blinky Bill could encourage prosocial behaviour
Use and motivation theory holds that the impacts of media…
ie…
Depends on uses to which media are put, motivations (learning, entertainment) and individual abilities/dispositions of use
ie energetic/focussed characteristics of child affect media impact
Displacement theory holds that media… (x2)
Displaces important development activities
More relevant to teens who replace e.g. school work, socialising
Hofferth studied the effects of media by…
Finding that… (x2)
Parents and 6-12 yo kept diary of problem behaviours/achievements
More computer and TV = less sleep/reading (displacement), no effect for problem behaviours
For girls, computer use correlated with reading and problem-solving achievement
DeLoace et al. looked at effectiveness of video learning in study involving…
Which found that… (x2)
Comparing effects of parental teaching, video with interaction, without, and control with no teaching
50% correct rate in parent condition, 38% with interaction, 30% in others
Parental interaction is key - more rewarding/engaging, modelling, situational learning = better recall
Impacts of kids programs being surrounded by adverts for program related mercy… (x2)
Argument that young can’t tell ad from program - groomed for life of consumerism
Marketing to children is explicit brand-loyalty-building strategy
Kids and marketing/consuming… (x3
During nursery school yrs, kids request average of 25 products a day, can recognise 200 logos by primary school
6-12 yo spend more time shopping than reading, attending youth groups, playing outdoors or conversing (displacement theory)
US children’s spending – 15 year mushroom to US$30 billion, plus influence another $600 billion worth of parental purchases
Characteristics of product-based programs… (x5)
Few main characters Few subplots Gender stereotyped characters Fast-paced Heightened aggression/violence
Impacts of product-based TV shows…
Combo of thematically related toys and TV show = inhibited creative imagination + stimulated imitative imagination
Short-term effects of TV on aggression are due to… (x3)
Priming processes - seeing it brings violence to mind
Excitation processes - increased arousal makes inhibition of aggression more difficult
Immediate imitation of specific behaviours