Week 4 - Social Identity Leadership Flashcards
Social identity approach
The self can change based on the situation and can be understood in different ways, like as an individual, a member of a group, part of an organization, belonging to a country, or as part of all humanity.
Self-categorization theory
How people catergorize themselves in social groups, “Who am I?”
Leadership attributions as outcomes of psychological group membership
In-group based trust
In-group based charisma
In-group based fairness
Eccentric/exclusive view
We think of ourselves as unique individuals - personal identity, ‘I’ and ‘me’
Concentric/inclusive view
We think of ourselves from a shared group membership point of view - ‘us’ , ‘we’
Group identity
Self-esteem is derived from collective achievements
Motivation to cooperate is high within groups
Subgroup identity
Self-esteem is derived from group achievements
Motivation to cooperate is high within groups and low across groups
Personal identity
Self-esteem is derived from personal achievemtns
Why does social identity matter?
Once we establish a shared social identity, we see ourselves as interchangeable with our group members.
How can group functioning be facilitated?
Through situations that emphasize shared identity
Leadership as social identity management
Leaders must have the ability to create, represent, advance and embed a special sense of ‘us’.
The social identity approach
People define themselves through social identity as “us members,” not just personal identity as “I,” and are motivated to maintain a positive and distinct self-concept by viewing their in-group as special and favorable compared to out-groups.
4 key elements of leadership
Leaders can be one of us
Leaders should be doing it for us
Leaders craft a sense of us
Leaders make us matter
Being one of us
Leaders are ingroup prototypes and are more effective when they are perceived to represent a social identity we share
Doing it for us
Leaders are ingroup champions: they are more effective when they are perceived to stand up for the social identity we share