Week 3: Superstar Effect - Cumulative Advantage Flashcards
If success isn’t a function of quality, what is it a function of?
It is from consensus
Explain how success is a quality of consensus
When we have access to how many people have approved of something (e.g. downloads of a song), we assume that the person before us knew something we didn’t. This causes us to listen to it even though we have no prior knowledge.
Therefore, success is NOT the result of convex returns (i.e. choosing the best), as Rosen believed
What is the accurate model for the superstar effect?
Information cascades and network externalities
Information cascades meaning
popularity increases perceived quality
e.g. findings in the superstar effect reading
Network externalities meaning
the benefit of talking to others about a specific media that comes from choosing it
*the more popular something becomes, the more useful it gets
e.g. talking about Game of Thrones with a co-worker in order to build a connection
What does the addiction goods model (Adler’s model) imply?
conversation increases the pleasure of art
What does the network externalities model imply?
art increases pleasure of conversation
Cumulative Advantage
the more popular you are, the more popular you get (in regards to media), causing inequality to grow over time