Vocabulary 5 Flashcards

1
Q

B2B

A

Business that sells products or provides services to other businesses

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2
Q

B2C

A

Business that sells products or provides services to the end-user consumers

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3
Q

C2C

A

Consumer to consumer transactions

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4
Q

Digital marketing

A

Refers to all online advertising of goods and services

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5
Q

E-Commerce

A

(electronic commerce) is the buying and selling of goods and services, over the internet

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6
Q

Geo-targeting

A

A method of detecting a website visitor’s location to serve location-based content or advertisements

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7
Q

Keyword

A

Advertisements targeted based on a user’s query, search

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8
Q

Mobile commerce

A

Any commercial transactions that take place via apps or mobile sites

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9
Q

Omni channel

A

Is an approach to sales, marketing and customer support that seeks to provide customers with a seamless and unified brand experience, regardless of which channel they use

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10
Q

Search engine (SEO)

A

A program that indexes websites, then attempts to match relevant websites to a users search requests

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