UNIT 4 Flashcards
stereotypes
mental images of different social groups
prejudices
negative feelings towards social groups
discrimination
differential treatment towards a social group
scripts schemata
sequence of facts
role schemata
assigning roles to identify
intra-category assimilation
we perceive elements of the same category as more similar
inter-category differentiation
we perceive elements in different categories as more different
accentuation theory
the more important the category for you, the more accentuated the contrast
minimum of groupness
less group is not possible
biological essentialism
things in biology that you cannot get rid off
eugenics
scientific political movement to improve genetic composition
aversive racism
form of racism embedded in sensitivity rather than conscious beliefs. Positive beliefs but negative implicit associations
dissociation model
we behave differently when we have time to think
outgroup homogeneity effect
we tend to think that people from a group different from ours look more similar
decategorization
deemphasize belonging to a certain category, considered individuals
crossed categorization
activate thing we have in common instead of the things we do not have in common
recategorization
activate general identification categories
zero-sum
the profits from one group come form the loss of another
positive sum
both groups can benefit, decreases racism (jigsaw puzzle)
stereotypes as heuristics
using the information we have to suggest things about a person (photo of a girl, different name)
contact hypothesis
prejudices can be decreased by having contact with people you are prejudicial about.
- extended
-equal status
-personal
-freely chosen
-cooperative
