UNIT 2 - Chap 9: Internal and external communication

Question 1

What are the 2 types of communication? (2)

Answer 1

1. Internal
2. External

Question 2

What is internal communication?

Answer 2

Internal: between members of the same organization​

Question 3

What is external communication?

Answer 3

External Communication is to customers, suppliers or people in other organisations

Question 4

What are the 4 features effective communication involves? (4)

Answer 4

1. A transmitter or sender who sends the message ​
2. A medium of communication e.g. an email ​
3. A receiver of the information ​
4. Feedback- Where the receiver confirms the message has been received and responds to it.

Question 5

What are the 3 methods of communication? (3)

Answer 5

1. Verbal
2. Written
3. Visual

Question 6

Give 2 examples of verbal communication is?

Answer 6

1. Team meetings
2. Video conferencing

Question 7

Give 2 examples of visual communication is?

Answer 7

1. Powerpoint
2. Charts/graphs

Question 8

Give 2 examples of written communication is?

Answer 8

1. Emails
2. Noticeboards

Question 9

What the 2 benefits of verbal communication? (2)

Answer 9

1. Team Meetings are an efficient way of communication with a large number of people​
2. Feedback can be given immediately

Question 10

What the 2 benefits of visual communication? (2)

Answer 10

1. Can be used to make a written message clearer by adding a graph or a chart. ​
2. May attract the receivers attention more than written communication

Question 11

What the 2 benefits of written communication? (2)

Answer 11

1. There is a ‘hard evidence’ of the communication so communication is clear and will reduce disagreements about the content of messages​
2. Messages can be forwarded to other people so they can be passed on quicker than verbal communication

Question 12

What the 2 drawbacks of written communication? (2)

Answer 12

1. Many emails may be information overload and receivers may start to ignore them ​
2. Some emails may be too long and difficult for receiver to comprehend all the information

Question 13

What the 2 drawbacks of visual communication? (2)

Answer 13

1. Some people may fund the charts difficult to interpret , and so message might be misunderstood ​
2. Some may not pay attention to videos e.g. a health and safety video ​

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Question 14

What the 2 drawbacks of verbal communication? (2)

Answer 14

1. People may not listen during a meeting or may not understand the message​
2. A permanent record of the communication may be needed and so will need to recorded in writing also.

Question 15

What are the 4 Barriers to Communication​? (4)

Answer 15

1. Problems with the sender ​
2. Problems with the medium ​
3. Problems with the receiver ​
4. Problems with feedback

Question 16

Describe what Problems with the sender ​is? (3)

Answer 16

1. Language which is too difficult is used or they may use jargon​
2. Sender speaks too quickly ​
3. The message is too long and so may mean people do not fully understand the key points

Question 17

Describe what Problems with the medium is? (2)

Answer 17

1. The wrong channel has been used e.g. an important message was put on the notice board, and so people ignore it ​
2. If the message has been passed down a long chain of command, the message may become distorted (Chinese whispers) ​

Question 18

Describe what Problems with the receiver is? (2)

Answer 18

1. They might not be listening or paying attention​
2. The receiver may not like the sender and so therefore not willing to act on the information or read it

Question 19

Describe what Problems with feedback is? (2)

Answer 19

1. The receiver doesn’t give feedback​
2. The feedback takes too long due to a long chain of command