Unit 2 Flashcards
Bottom-up vs top-down processing
In bottom-up processing, the stimulus itself shapes our perception, without any preconceived ideas. In top-down processing, background knowledge and expectations interpret what we see
Schamas
patterns of thinking and behavior that people use to interpret the world. Allows us to take shortcuts in interpreting the info that is available in our environment
Perception-sets
Bias in noticing things which affects the way people interpret things because of past experiences or expectations
Gestation theory of perception
Helps explain how human organize their perceptual world (closure, proximity, similarity)
Closure
Illusion of seeing an incomplete stimulus as though it were a whole (close a square)
Figure and ground
Tend to segment our visual world this way. Figure is the object or person that is the focus of the visual field and ground is the background
Proximity
Things that are close together appear to be more related than things that are spread further apart
Similarity
when things appear to look alike we tend to group them together
Selective attention
Focusing on a particular object for some time while at the same time ignoring distractions and irrelevant info (cocktail party effect)
Change Blindness
a perceptual phenomenon that occurs when a change in visual stimulus is introduced and observer doesn’t notice it
Inattentional Blindness
The failure to notice a fully visual but unexpected object bc attention was engaged on another task, event, object
Depth perception
Ability to see objects in 3 dimensions, including size snd how far away they are from you
Relative Clarity
objects that appear sharp, clear and detailed are seen as closer than more hazy objects
Relative Size
the more distant an object, the smaller its size will appear
Texture Gradient
Smaller objects that are more thickly clustered appear farther away than objects that are spread out in space
Linear Perspective
parallel lines that converge appear far away
Juterposition
1 object partially blocking covers another object giving the perception the object that is partially blocked is farther away
Perceptual Constancies
several types but the main 4 are: size, shape, color and brightness. An observer’s recognition of an object can remain the same even if it appears to change in these ways
Concepts
a mental grouping of similar objects, events or people
Prototype
A mental image or best example of a category. Matching new items to a prototype provides a quick and easy methods for sorting items into categories
Schema
A concept or framework that organizes and interprets information based off your own experience (branches off prototype)
Assimilation
interpreting new experiences in terms of our existing schema (schema doesn’t change)
Accommodation
adapting current schemas to incorporate new info (schema changes)
Algorithm
a methodical, logical procedure that guarantees solving the problem
Heuristic
mental shortcuts to solve problems quicker, but more prone to error than algorithm
Representativeness heuristic
prior expectations
Availability heuristic
most recent examples
Decision Making
can be influenced by prior experiences that were successful (mental set) or circumstances surrounding a decision (priming and framing)
Mental State
brain’s tendency to stick with most familiar solutions to a problem and ignores alternatives. Likely driven by previous knowledge (long-term mental state) or is temporary by-product or procedural learning (short-term mental state_
Priming
individuated exposure to a certain stimulus influences their response to a subsequent (following) prompt, without any awareness of the connection
Framing Effect
people react differently to something depending on whether it is presented as positive or negative. Decisions are influenced by how it is being presented vs what is being said
Cognitive Processes
such as gambler’s fallacy and sunk-cost fallacy can hinder people from making good decisions
Gambler’s fallacy
individuals erroneously believe that a certain random event is less or more likely to happen based on the outcome of a previous event or series of events (can’t have 3 C’s in a row on a test)
sunk–cost fallacy
our tendency to continue with an endeavor we have invested $, effort or time into, even if the current costs outweigh the benefits
Executive Functions
are cognitive processes that let people generate, organize, plan and carry out our goal-directed behavior and experience critical thinking
Creativity
is a way of thinking that includes generating new ideas and engaging in divergent (vs convergent) thinking. Hindered by functional fixedness