Unit 1.4 (the Business Environment Analysis) Flashcards
List the two types of factors that influence business
Internal Factors and External Factors
Define Internal Factors (internal environment)
Conditions and forces within the organization, can be controlled.
Define the External Factors (external environment)
Uncontrollable, occur outside the organization (e.g. COVID, recession)
Outline how an external environmental analysis is done.
1.) Monitor the external factors (economic, gov/legal, competition, social/cultural, technological) so gather data on PESTEL factors
2.) Develop decisions based on gathered data
Define the acronym of PESTEL analysis
Political, Economic, Social, Technological, Environmental, Legal
- a macro-analysis of the external factors
Outline the use of the PESTEL analysis
To identify dangers and opportunities for the company
Explain the Political Factor of PESTLE
Account for the political landscape of a country, region and the world that may change the business environment
- Gov. changes
- political conflict
- Foreign pressure
- Peace and order
- Trade agreements
- Market regulations (e.g. import costs)
GPFPTM
Explain the Economic Factor of PESTLE
Anything to do with economy/finance
- Disposable income
- Unemployment levels
- Foreign exchange rates
- Trade tariffs
- *Interest rates
- Inflation rates
- Other monetary issues*
Define disposable income
Money that can be used for things that are non-essential to our survival
Explain the Social Factors of PESTLE
Focus on the company’s customers and consumers.
- Ethnic/Religious Factors
- Major World events
- Demographics
- Consumer opinion and attitudes
- Trends, fads
- Purchase patterns
- Fashion and Role Models
Explain the Technological Factor of PESTLE
Looks into technology that can directly and indirectly effect the business
(e,g. AI)
Explain the Environmental Factor of PESTLE
Looks into the environment
- Ecological
- Environmental Issues
- Environmental Regulations
- Conservation issues
- Waste management
- Bio degradability concerns
(e.g. smog)
Explain the Legal Factor of PESTLE
Laws and regulations prevailing within an economy
- Employment laws
- Consumer protection (protecting local businesses)
- Industry-specific regulations
- Competitive regulations
- Environmental laws
COMMON INFLUENCES OF PESTEL FACTORS (paste from managebac)
Define the acronym of the 6 M’s
Man, Money, Machinery, Method, Measurement and Market
Define Man - Manpower in the 6 M’s
Referred to as human resource and how the organization manage them
- Training
- Compensation
- Evaluation and Development
- Organizational behavior and coordination
- Morale and motivation
Explain Money - Finance In the ^ M’s
Refers to the finances of the company and its management
- Sourcing
- Condition and situation
etc.