Unit 1 AOS 3 KK1 Flashcards
External enviro
Factors that the business has little control over
Operating environment
specific stakeholders that the business interacts with while conducting the business
Macro enviro
the broader conditions and trends in the economy and society within which the business operates
Operating enviro stakeholders
suppliers, customers, competitors, special interest groups
Customers
the people purchasing goods/services, they expect high quality goods/ services for a reasonable price
Competitors
the rivals who sell competing goods/services
Suppliers
the businesses or people that provide resources and materials a business needs in its operation
Special interest groups
the groups of people who are likely to directly influence or persuade a business to adopt policies or procedures
Macro enviro
Political, economic, societal, technological, legal, environmental, and global