Typography

Question 1

Readability

Answer 1

deals with large amounts of text and how easy that text is to read
-distinctive type is less readable

Question 2

Legibility

Answer 2

deals with a short amount of text that is instantly recognized

Question 3

Alignment

Answer 3

the invisible line runs right down

-create boundary for type

Question 4

Align

Answer 4

rest/left/center

Question 5

Justify

Answer 5

organized (good)

Question 6

What is more readable

Answer 6

Serifs over san serifs

Question 7

What is more legible

Answer 7

San Serfis

Question 8

Space

Answer 8

is not empty but has meaning

• form is not present to help define the shape
• space relies on form

Question 9

San Serif

Answer 9

No serifs, usually no transition larger in height

Question 10

slab serif

Answer 10

vertical stress and blocky

Question 11

Oldstyle

Answer 11

diagonal stress and moderate transition

Question 12

Script

Answer 12

mimic handwriting

Question 13

Modern

Answer 13

vertical stress and radical transition

Question 14

descender

Answer 14

after the baseline

Question 15

baseline

Answer 15

invisible line up which it sits

Question 16

sender

Answer 16

above the height line

Question 17

point

Answer 17

measurement of type equal 1/72 and 1/12 pica

Question 18

leading

Answer 18

amount of white space

Question 19

kerning

Answer 19

adjusting the space

Question 20

posture

Answer 20

type stroke will either stand up

Question 21

stress

Answer 21

angle through the thinnest part of the curve of a letter

Question 22

transition

Answer 22

contrast in the thickness of the stroke

Question 23

serif

Answer 23

type that has a “serfs” or feet on the base of letter at at the end of a stroke