Types Of Data Flashcards
1
Q
Qualitative data
A
Non-numerical data expressed in words
2
Q
Quantitative data
A
Numerical data that can be counted
3
Q
Primary data
A
Information that has been obtained first hand by a researcher specifically for the purpose of their study
4
Q
Secondary data
A
Information that has already been collected by someone else and so pre-dates the current research project
5
Q
What is a meta-analysis?
A
The processes of combining the findings from a number of studies on a particular topic, aiming to produce an overall statistical conclusion
6
Q
Evaluation of qualitative data
A
- Rich, detailed data
- Gains more insight (greater external validity)
- Harder to analyse
- Conclusions rely on subjective interpretations, subject to bias
7
Q
Evaluation of quantitative data
A
- Easier to analyse
- Less subject to bias
- Less rich
- Less insight
8
Q
Evaluation of primary data
A
- Authentic
- Specific for research
- Time and effort
- Preparation
- Costly
9
Q
Evaluation of secondary data
A
- Inexpensive
- Minimal time and effort
- Variation in quality
- Outdated (challenging validity)
