TRENDONDERZOEK DEEL SIGNALEREN TEACHING ABOUT THE FUTURE P.176-P.193

Question 1

In de reader wordt onderscheid gemaakt tussen verschillende soorten van viewing & searching. Welke zijn dit?

Answer 1

• Undirected viewing: variety of sources
• Conditioned viewing: assessing relevance of information
• Informal searching: seeking specific information
• Formal searching: organized attempt to devise methodologies

Question 2

Welke drie levels van scanning onderscheiden we?

Answer 2

• Organization: group, family or community the scanning is for
• Immediate environment: factors that affect the future of the organization on the short term
• Global environment: factors that affect the future of the industry on the long term

Question 3

Welke typen scanning hits kennen we?

Answer 3

• Confirming: makes forecast more likely
• Creating: creates alternative future for forecast
• Disconfirming: makes forecast less likely