Theorist

Question 1

Tannenbaum and Schmidt continuum

Answer 1

Tell, Sell, Consult, Share

Question 2

Maslow hierarchy of needs

Answer 2

physiological 
safety
love and belonging
esteem 
self actualisation

Question 3

Herzberg

Answer 3

Hygienes (DONT MOTIVATE)
- pay
- working environment
- colleague relations
Motivators:
- opportunities 
- self actualisation
- job design, enrichment, empowerment

Question 4

Taylor scientific managment

Answer 4

Employees are motivated only by pay

• commission
• piece rate pay
• bonuses

Question 5

Blake mouton leadership grid

Answer 5

country club- high concern for people low concern of production
impoverished - low concern for production and people
team leader - concern for both people and production
produce or perish - low concern for people high concern for production

Question 6

Boston matrix

Answer 6

Star - high market share and growth
problem child- low market share high market growth
cash cow- low market growth high market share
Dogs - low market share and growth

Question 7

Ansoff’s matrix

Answer 7

A strategic planning model that allows business to determines its product and market growth strategy.
Market penetration: use of existing products within existing markets (Low risk)
Product development: new products in existing markets
Market development: existing products in new markets
Diversification: new products into new markets

Question 8

What are the aims of market penetration and evaluation of this decision example (Ansoff’s matrix)

Answer 8

Aim to increase market share
Get existing customers to buy more 
widen range of existing products
Associated with organic growth
Example: Aldi
\+ Low risk 
\+ Exploit the insights they already have into what consumers want
\+ should have strong experience

Question 9

porters 5 forces

Answer 9

Measurement of competitiveness 
threat of substitute products
bargaining power of suppliers 
bargaining power of customers
threat of new entrant

Question 10

Elkington triple bottom line

Answer 10

Corporate social responsibility 
a business must take into consideration:
- profit
- plane 
-people
In order to have a successful reputable business