The Big Issue Flashcards
what poltical alliegence does the big issue have
left wing
target audience of the big issue
18-35 year olds, ABC1, explorers and reformers
slogan of the big issue
‘a hand up not a hand out’
when was the big issue first published
1991
how many copies has the big issue sold since it started
over 200 million
how many vendors in UK
around 2000
when did the big issue rebrand and what changes did it make
2011, became more political and included more celebrity features
how many continents is the big issue published in
- most circulated street newspaper
how is the big issue digitally distributed
Zinio - allows to try one edition before subscribing
why did the big issue rebrand in 2011
because of decling readership from 300,000 to 125,000
how has the big issue diversified
Big Issue Foundation (charity), online shop, and invest
how much did the body shop give to help fund tbi
50,000
how much do vendors buy the mag for and sell it on for
buy for £1.25 and sell for £2.50 each
how is the big issue distrubuted
by vendors
what company does the big issue work with to publish
Dennis Publishing
