The 4V's Model Flashcards

1
Q

What are the 4 V’s?

A

Volume (of operation)
Variety (of output)
Variation (In the demand for output)
Visibility (creation of output)

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2
Q

Define the 4V Model

A

The 4V model describes how they are organized in terms of volume, variety, variation and visibility

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3
Q

Implications of Volume

A

Low

  • low repetition
  • each staff member performs more tasks
  • less systemization
  • high unit costs

High

  • high repeatability
  • specialisation
  • more systemization
  • capital intensive
  • low unit costs
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4
Q

Implications of Variety

A

High

  • flexible
  • complex
  • match customer needs
  • high unit costs

Low

  • well defined
  • routine
  • standardized
  • regular
  • low unit costs
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5
Q

Implications of Variation in demand

A

High

  • changing capacity
  • anticipation
  • flexibility
  • in touch with demand
  • high unit costs

Low

  • stable
  • routine
  • predictable
  • high utilisation
  • low unit costs
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6
Q

Implications of Visibility

A

High

  • shot waiting tolerance
  • satisfaction governed by customer perception
  • customer experience management critical
  • received variety is high
  • high unit costs

Low

  • time lag between production and consumption
  • standardized
  • low contact skills
  • high staff utilisation
  • centralization
  • low unit costs
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7
Q

Implications of 4V’s

A

Cost

  • keeping process costs down = high volume, low variety, low variation, low visibility
  • cost penalty for operation = low volume, high variation, high variety, high customer contact (visibility)

Efficiency
Human Resources

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