Textbook - Chapter 3 Flashcards

1
Q

What are the most common column numbers for tabloids and broadsheet?

A

Tabloids - Five column

Broadsheets - Six Columns

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2
Q

Where does the strongest story go?

A

At the top of the page.

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3
Q

Define butting headlines.

A

Two headlines for different stories that occur on the same line and are not clearly separated or differentiated.

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4
Q

Define collision in terms of layout.

A

When text from two different stories come together without anything clearly separating the two.

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5
Q

How do photos and ads relate in layout design?

A
  • If the two are placed close together, readers can confuse photos that go with a story with an advertisement. Therefore, keep ads and photos clearly separated.
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