text

Question 1

Is the style or
appearance of text.

Answer 1

typography

Question 2

The visual representation or
interpretation of a set of characters.

Answer 2

typeface

Question 3

A group of typefaces that have similar
characteristics and includes the
normal, bold, italic and bold-italic
variations of the same design

Answer 3

Typeface Family

Question 4

Font Families

Answer 4

Sans Serif
Serif

Question 5

Sans Serif
Represents:

Answer 5

*Modern
* Clean
* Casual

Famous fonts:
* Droid Sans
* Calibri
* Karla

Question 6

Serif
Represents:

Answer 6

Represents:
* Traditional
* Classic
* Fashionable
Famous fonts:
* Lora
* Bitter
* Source Serif pro

Question 7

Because they are decorative, they
are best to be used in small
amounts of text:
* Titles
* Headers
* Heavy Graphic Designs

Answer 7

Display fonts:

Question 8

Make
sure the
font fits
the
purpose
of your

Answer 8

true

Question 9

Character
Spacing

Answer 9

The adjustment of
the horizontal white
space between the
letters in text.

Question 10

how to Use text to show visual
hierarchy

Answer 10

• Boldness
• Color
• Font – family
• Size

Question 12

…. can emphasize and give
different mood to a design

Answer 12

Color

Question 13

Primary colors :
Red ,Yellow, blue
Secondary:
Orange ,Violet ,Green
Tertiary :
Mixing a primary with secondary

Answer 13

t

Question 14

Hue, Saturation,
and Value

Answer 14

t

Question 15

simultaneous
contrast

Answer 15

The way each color looks to us is strongly
affected by what surrounds it

Question 16

youth prefers a more intense color that signals urgency
and excitement.

Answer 16

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Question 17

When choosing a color, consider the ..

Answer 17

psychology of the
audience.

Question 18

Personal memories play a part in color perception. If
your mother usually wore a particular shade of blue.
That shade has good associations for you and seems
warm, although it is cool.
* Cultural associations with color often appear in the
English language in the United States as “feeling blue…”

Answer 18

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