Elements of Graphic Design Flashcards
elements
Components/
Tools/ Parts
Line
Shape
Size
Space
Color
Texture
Type
Path made by a Point in
motion.
Character of line shows
emotional qualities.
Line
Line Types
- Actual line
- Implied line
Continued
drawn
line,
connect
two
points.
actual
Series of
point next
to each
other; the
eye
connects
them
Implied line
Line Weight
Thin lines:
* Fragile
* elegant quality
Thick lines:*
Difficult to
break
* strength
* emphasis
Line Angularity
Straight lines
Stability, Calm, Organized
Angular line
Dangerous, Aggressive, Strong
Curved line
Inviting, Smooth, fluid
Line Direction
Horizontal lines
Peaceful, Calming, Stable
Vertical lines
Structure, Balance, Formality
Diagonal lines
Motion, direction
two-dimensional area
enclosed by line or
formed because of value
or color changes.
shape
Most
….
shapes are
man made.
The only
natural ones
found are
crystals and
honey combs.
….
shapes like
leaves ,
flower,
animal and
plant shapes
are
curvilinear
(organic)
Geometric
Natural
Geometric Shapes
Square
Reliable, stable, order
Circle
completion, harmony, wholeness
Triangle
Power, direction
……uses
a visual language of
form, color and line to
create a composition
which may exist with a
degree of independence from
visual references in the
world.
Abstraction
Relationship of the area
occupied by one object to
another.
it can function, attract or
organize
Size
Actual …. is 3D.
It has height, width,
and depth
space
To create a 3D space
from 2D graphic work:
-
Vanishing point give
it depth -
Layered shapes in
front of each other
Positive Space:
Positive space refers to the
shapes of objects.
Negative space:
Anything else in the design is
considered negative space
t
The surface quality
of a shape.
Texture
Texture types
Tactile texture
Visual texture
Actual three-dimension feel of a surface that
can be touched. (Wood, Concrete…)
Tactile texture:
Illusion of the surfaces peaks and valleys.
(Any texture shown in a photo is visual).
Visual texture :
Principles
use elements of
design
the ways designers
Balance
Emphasis
Movement
Repetition
Unity
Alignment
Hierarchy
Proximity
(Grouping)
Distribution of visual weight
of objects, colors, texture,
and space; psychological
sense of equilibrium and
aesthetically pleasing.
Balance
Balance types
- Symmetrical Balance
Formal Balance - Asymmetrical Balance
Informal Balance - Radial Balance
Equal visual
weight.
* Formal
* Sense of Order
* Easy to conduct
and read
* Can be boring
Symmetrical Balance
