Test #4

Question 1

Define Counterculture

Answer 1

a large group of people in society who express values and behaviours that conflict with society’s norms

Question 2

Define Political Activism

Answer 2

movements for political change that focus on public activities such as marches, demonstrations, “media events”, and petitions

Question 3

Define Just Society

Answer 3

a term used by Pierre Trudeau in the 1970s to refer to a Canadian society in which individual freedoms are very important

Question 4

Define Sexual revolution

Answer 4

a time during the late 1960s and early 1970s when sexual behaviour and morals in North America and Europe changed dramatically

Question 5

Define the Pill

Answer 5

birth control pill

Question 6

Define Materialism

Answer 6

a way of life with personal or societal values preoccupied with obtaining material possessions

Question 7

Define Economic Inflation

Answer 7

a sustained increase in the general level of prices for goods and services. It is measured as an annual percentage increase. As inflation rises, every dollar you own buys a smaller percentage of a good or service. The value of a dollar does not stay constant when there is inflation.

Question 8

Define Recession

Answer 8

a period of temporary economic decline during which trade and industrial activity are reduced, generally identified by a fall in GDP in two successive quarters.

Question 9

When did the Baby Boomer generation start?

Answer 9

Post WWII 1946-1966

Question 10

What are the characteristics specific to the Baby Boomer generation?

Answer 10

~largest group in Canada
~in 1996 they made up over 40% of the population of Canada
~although they are older, they are still the largest population group in Canada

Question 11

What are the Sub Groups?

Answer 11

~Yuppies
~Dinks
~Generation X
~Baby Bust
~Echo Boom

Question 12

What are Yuppies?

Answer 12

Young Urban Professionals - materialistic lifestyles. High income earners

Question 13

What are Dinks?

Answer 13

Double Income No Kids - Materialistic lifestyles. High income earners

Question 14

What is Generation X?

Answer 14

1946-1966
~Characterized as refusing to conform to the values held by earlier generations, preferring to live by their own rules and values
~Generation X were growing up during the a period when divorce rate was on the rise and the nuclear family was losing ground. By the time they were of age, divorce was a readily available option
~Grew up surrounded by materialism but rejected society as meaningless/boring
found it difficult to move into careers already dominated by older boomers

Question 15

What is the Baby Bust?

Answer 15

1967-1979

~small group born during a period of decline in birth rates

Question 16

What are Echo Booms?

Answer 16

1980-1985
~Children born to earlier baby boom generations -(Yuppies puppies, Echo kids)
~Unnamed Generation Z 1996 - 2010 (Millennium Kids)

Question 17

What effect did the Baby Boom have on Infant Mortality?

Answer 17

hospitals needed to accommodate to more babies being born, especially in hospitals (4 out of 5 babies were born in hospitals compared to the 1 out of 5 in previous generation), this lowered infant mortality rate since they had the technology and medical assistance more readily available

Question 18

What effect did the Baby Boom have on The Nuclear Family?

Answer 18

is parents living with their children. This would change because there were even more of these families since so many children were being born. They would have all been around the same age and would have grown up together

Question 19

What effect did the Baby Boom have on Child Raising/Child Care?

Answer 19

Hospitals had to expand their maternity wards and new schools needed to be built to keep pace with the growing population. A boom in elementary school construction, and then years later in secondary school construction. Baby formula replaced breast feeding and adult mashed foods of previous generations. Commercial foods were advertised as the modern way to bring up children.

Question 20

What effect did the Baby Boom have on National Debt?

Answer 20

Today Canadians are left with a sizable national debt, which began to grow after the war. Part of that debt is from borrowing money to educate the baby boomer generation.

Question 21

What effect did the Baby Boom have on Television Programs?

Answer 21

They presented a stereotypical view of the happy suburban father-led family of the 1950s. They reflected lifestyles of middle class families and shaped the roles played by fathers, mothers, and children.

Question 22

What factors contributed to urban sprawl/suburbia?

Answer 22

~Post war economy allowed Canada to experience prosperity
~Severe shortage of housing during the pre-war and war period
~Major demand for homes as a result of population growth resulted in the need for construction of new homes to spread outside of urban areas

Question 23

What were some of the social features of the new suburban culture that developed as a result of urban sprawl?

Answer 23

~Car Culture: Living in suburbia resulted in the need for cars
*shopping plazas, fast food restaurants, drive in movies, etc.
~Numerous young families in suburbia encouraged socialization among suburban families
*sports clubs
*social visits
*religious gatherings

Question 24

What effect did Dr. Spock have on the upbringing of the Baby Boomers?

Answer 24

~wrote a book and sold 50 million copies of it
~urged parents to trust themselves and not to constantly worry about spoiling their children
~said they should let children develop and grow at their own pace rather than according to the strict schedules and rules advocated by earlier psychologists
~basic philosophy was to respect children because they are human beings who deserve respect and they will grow up to be better people if you do
~his critics claimed that his advice backfired and created a self-centered generation

Question 25

What effect did the Government in Canada have on the upbringing of the Baby Boomers?

Answer 25

~Family Allowance Benefits introduced across Canada in 1944 by the federal government provided families with a monthly “baby bonus” to help feed and clothe each child. This allowance helped to nurture the healthy generation of children Canada had ever known.
~The government replaced breastfeeding and mashed “adult food” of the previous generation. These commercial foods for babies and toddlers were advertised as the Modern Way to bring up happy, healthy children.

Question 26

What effect did the Education System have on the upbringing of the Baby Boomers?

Answer 26

~baby boomers were the first large group of students to experience an education system which, like the family of the day, focused on them
~progressive education was developed

Question 27

What is Authoritarian Education?

Answer 27

~fairly strict teacher centered form of education, strongly focused on student mastery of traditional subject matter.
*Previous to Baby Boomers
*expected to master a standard school program that was strongly focused on reading, writing, and arithmetic
*They were seen as empty vessels set to be filled
they followed a very strict code of behaviour

Question 28

What is Progressive Education?

Answer 28

~a more child centered form of education. Based upon the assumption that students are eager to learn material presented in an interesting way.

• Baby boomers
• This was an idea of philosopher and educator John Dewey
• Teacher training emphasized that students were naturally eager to learn
• They developed lessons and activities to keep them interested
• Students were natural learners

Question 29

What is the Echo Boom?

Answer 29

The demographic phase in which a population increase is created as people born during the post WWII baby boom have their own children
~reflects the original baby boom but has become a separate social and economic influence in its own right

Question 30

What is Generation Z?

Answer 30

~a term used for children born after the mid 1990s, some of them the offspring of so-called twenty-somethings demographic group
~They will be a smaller demographic group because there are fewer of their twenty-something parents than there were baby boomers

Question 31

What is Generation Y?

Answer 31

~a term used for the group born between 1980 and 1995, most of them the children of parents born during the post WWII baby boom
~victims of negative stereotypes (“abnoxious teenager”)

Question 32

What is the “six pocket phenomenon”?

Answer 32

a term used by marketing people in reference to generation Y, a demographic group receiving spending money from two working parents and four grandparents.
~they have a stronger impact on the Canadian economy because they have buying power

Question 33

What are Millennium Kids?

Answer 33

a term used for children born after the mid 1990s, some of them the offspring’s of the so-called twenty-somethings group
~AKA Generation Z

Question 34

What is Reality T.V.?

Answer 34

a new style of television format developed in the late 1990s, focused on active situations involving the experiences of real people
~a strong dimension in youth programming and marketing is the focus on “experience”