Test 3 Flashcards

1
Q

Stratified sample

A

a random sample with restrictions so that important subgroups are proportionally represented in it

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2
Q

Cluster sample

A

Randomly selects clusters of people that have some feature in common and tests all people within the cluster

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3
Q

Convenience sample

A

nonprobability sample in which the researcher requests volunteers

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4
Q

Purposive sample

A

nonprobability sample in which the researcher targets a particular group of individuals

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5
Q

Quota sample

A

nonprobability sample, proportions of some subgroups in the sample, recruit until you have X amount

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6
Q

Snowball sample

A

nonprobability sample, member of a group, already surveyed, gets more members through a network of friends, good for small/hidden groups

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7
Q

Social desirability bias

A

Response bias, people respond by trying to put themselves in a favourable light

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8
Q

How to minimize social desirability bias?

A

Ensure anonymity, statistically control for it

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9
Q

Things to avoid when creating an effective survey?

A

Ambiguous, double-barreled, & leading questions. Negative wording, jargon

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10
Q

Correlation coefficient

A

a statistic that quantifies the degree to which two variables are related

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11
Q

Naturalistic observation

A

descriptive research method in which the behaviour of people or animals is studied as it occurs

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12
Q

Habituation

A

people get used to observer presence

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13
Q

Participant observation

A

Descriptive research method, researcher becomes part of the group being observed

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14
Q

Disadvantage of naturalistic observation

A

Absence of control, observer bias

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15
Q

Advantages of naturalistic observation

A

used to provide support for theories or falsify them

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16
Q

Observer bias

A

can occur when preconceived ideas held by researcher impact the nature of the observations made

17
Q

Ways to reduce observer bias

A

use specific operational definitions, have several observers (inter-rate/observer reliability)

18
Q

Reactivity

A

occurs when participants behaviour is influenced by the knowledge that they are being watched

19
Q

ways to reduce reactivity

A

unobtrusive measure (direct- hidden camera/ indirect- going thru trash)

20
Q

Advantages of research using archival data

A

Lots of info readily available, cheap (time and money)

21
Q

Disadvantages of research using archival data

A

Data that is available does not always match the question, missing data, bias

22
Q

Meta-analysis

A

Combine results across studies of the same phenomenon to better understand it

23
Q

Direct replication

A

Attempted reproduction of a study’s results, testing the same type of sample, using the same procedures

24
Q

Conceptual replication

A

attempted reproduction of a study’s results in which parts are purposely changed in order to test predictions similar to those in the original study

25
Q

Typical quantitative research in psychology

A

Neurological test surveys, animal research

26
Q

What is qualitative research?

A

its about meaning, no manipulation, non-numerical, interpretive, generates theory

27
Q

Qualitative vs Quantitative?

A

What how why?
Vs
How much, How many?

28
Q

Pros of qualitative research?

A

Get to know the participants perspective, creative methods, mix-methods can provide great context

29
Q

What is an interview?

A

Directed conversation

30
Q

Basic methods of qualitative research?

A

Interviews, observation, analysis