Syllabus Based Flashcards
Recall “types of markets” - marketing
Types of Markets:
- resource
- industrial
- intermediate
- consumer
- mass
- niche
Recall “factors influencing customer choice” - marketing
Factors influencing customer choice:
- psychological
- sociocultural
- economic
- government
Recall elements of a “situational analysis” - marketing
- SWOT
- Product Life Cycle
Recall the process of “implementation, monitoring and controlling” - marketing
- developing a financial forecast
- comparing actual and planned results
- revising the marketing strategy
Recall elements of “price including pricing methods” - marketing
- cost[-based]
- market[-based]
- competition[-based]
Recall the “pricing strategies” - marketing
- skimming
- penetration
- loss leaders
- price points
Recall “elements of the promotion mix” - marketing
Elements of the promotion mix
- advertising
- personal selling and relationship marketing
- sales promotions
- publicity and public relations
Recall “the communication process” - marketing
The communication process:
- opinion leaders
- word of mouth
Recall “channel choice” - distribution - operations
Channel choice:
- intensive
- selective
- exclusive
Recall the “strategic role of operations management” - operations
Strategic role of operations management: - cost leadership
- good/service differentiation
Recall the “influences” on operations - operations
Influences:
- globalisation
- technology
- quality expectations
- cost-based competition
- government policies
- legal regulation
- environmental sustainability
Recall “inputs” - operations
Inputs:
- Transformed resource
- Transforming resource
Recall “transformed resource” - operations
Transformed resource:
- Materials
- Information
- Customers
Recall “transforming resource” - operations
Transforming resource:
- Human resources
- Facilities
Recall features of “sequencing and scheduling” - operations
Sequencing and scheduling:
- Gantt charts
- critical path analysis
Recall “outputs” - operations
Outputs:
- Customer service
- Warranties
Recall “performance objectives” - operations
Performance objectives:
- quality
- speed
- dependability
- flexibility
- customisation
- cost
Recall features of “supply chain management” - operations
Supply chain management
- logistics
- e-commerce
- global sourcing
Recall types of “technology” - operations
Technology:
- leading edge
- established
Recall features of “inventory management” - operations
Features of inventory management:
- advantages and disadvantages of holding stock
- LIFO (last-in-first-out)
- FIFO (first-in-first-out)
- JIT (just-in-time)
Recall features of “quality management” - operations
Quality management:
- control
- assurance
- improvement
Recall features of “overcoming resistance to change” - operations
Overcoming resistance to change:
- financial costs
- purchasing new equipment
- redundancy payments
- retraining
- reorganising plant layout
- inertia
Recall “global factors” - operations
Global factors:
- global sourcing
- economies of scale
- scanning and learning
- research and development
Recall “objectives of financial management” - finance
Objectives of financial management:
- profitability
- growth
- efficiency
- liquidity
- solvency
- short-term
- long-term
Recall “short-term borrowing” - finance
Short-term borrowing:
- overdraft
- commercial bills
- factoring
Recall “long-term borrowing” - finance
Long-term borrowing:
- mortgage
- debentures
- unsecured notes
- leasing
Recall “ordinary shares” - finance
Ordinary shares:
- new issues
- rights issues
- placements
- share purchase plans
Recall “financial institutions” - finance
Financial institutions:
- banks
- investment banks
- finance companies
- superannuation funds
- life insurance companies
- unit trusts
- Australian Securities Exchange
Recall the “influence of government” - finance
Influence of Government
- Australian Securities and Investments Commission
- company taxation
Recall the “global market influences” - finance
Global market influences:
- economic outlook
- availability of funds
- interest rates
Recall the features of “planning and implementing” - finance
Planning and Implementing:
- financial needs
- budgets
- record systems
- financial risks
- financial controls
Recall the features of “monitoring and controlling” - finance
Monitoring and controlling:
- cash flow statement
- income statement
- balance sheet
Recall the “limitations of financial reports” - finance
Limitations of financial reports:
- normalised earnings
- capitalising expenses
- valuing assets
- timing issues
- debt repayments
- notes to the financial statements
Recall methods to assist in “cash flow management” - finance
Cash flow management:
- distribution of payments
- discounts for early payment
- factoring
Recall “control of current assets” for working capital management - finance
Current assets:
- cash
- receivables
- inventories
Recall “control of current liabilities” for working capital management - finance
Current liabilities:
- payables
- loans
- overdrafts
Recall “strategies” for working capital management - finance
Strategies:
- leasing
- sale and lease back
Recall “cost controls” for profitability management - finance
Cost controls:
- fixed and variable
- cost centres
- expense minimisation
Recall “revenue controls” for profitability management - finance
Revenue controls:
- Marketing objectives
Recall “methods of international payment” - finance
Methods of international payment:
- payment in advance
- letter of credit
- clean payment
- bill of exchange
Recall [financial ratios] - “comparative ratio analysis” - finance
comparative ratio analysis:
- over different time periods
- against standards
- with similar businesses
