Supply & damand chap14 Flashcards
Where there are many alternatives, demand will be…
…elastic as consumers will be able to switch to substitutes if price rises.
If a product has elastic demand and there is a rise in price. What would happen to the demand?
Large fall in demand and revenue would decrease.
What is excess demand and what happens if there is excess demand?
- Excess demand = more demand than supply (consumers are prepared to buy more than what the firm is prepared to supply)
- price rises, which encourages businesses to supply more as they can make profit
- This pushes price up towards the equilibrium
Excess supply means a business will have to…
… lower prices as they are not making profit
Determinants of demand…
- Price
- Income
- Wealth
- Taste/ fashion
- Environmental/ ethical factors
- Government action
- The price of other goods
Determinants of supply…
- Price
- Cost
- Taxes/substitutes
- Price of other products
- Competitors entering the market
Consumers response to price changes…
- Increasing/decreasing demand so that they always buy the quantity they require
- They will not buy a product they think is too expensive
What is subsidy?
A payment from the government to encourage a business to increase supply
What moves a customer along an existing demand curve?
A change in price
What moves the demand curve itself?
All determinants other than price
State one factor that might make a demand for a product elastic. (1 mark)
- Potential substitutes
- Price levels
- The type of product it is
- Income levels
What is the definition for elasticity of demand?
Price elasticity of demand is how much the effective desire/demand for something changes as its price changes.