Store Design Flashcards
What is the NATURE of Store Design?
The way things flow in the store
The availability of stock
How efficiently are things organized
When is Store Design important?
High Fashion Retailers
Low Involvement & Complex Shopping (Supermarkets)
What are the Key Components of Store Organization?
Store Design
Store Layout and Signage
Shelf-Filling & Shelf-Maintenance
Payment Systems
Co-ordination of the Store
What are the Store Design Categories?
Store Infrastructure
Store Layout
Merchandising Spatial Planning
Visual Merchandising
What are the Store Design Objectives?
Promote in-store traffic
Support Retail Brand / Image
Assist Customer Convenience
Contribute to the TSE
What are some types of Store Layouts (Road System)?
Grid
Free Form
Boutique
Racecourse
Hybrid (Combination)
What are the right Store Layouts (Road Systems) for the following?
Grid System =
Free Flow =
Boutique =
What are the right Store Layouts (Road Systems) for the following?
Grid System = Supermarkets
Free Flow = Fashion Stores
Boutique = Department Stores & Super Stores
What are the Key Components of Store Organization Maintenance?
Layout Plans
Stock Information Systems
Staffing Issues
Visual Merchandising Support
On-Going Evaluation