Solution Overview Flashcards

1
Q

What permission setting should an admin check if
the custom CRM object is not accessible from CDP?

A. Create object permission enabled in CDP org
B. Read object permission enabled in Source CRM
Org
C. Modify all object permission enabled in CDP org
D. View All object permission enabled in Source
CRM org

A

D View All object permission enabled in Source
CRM org

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2
Q

Which Salesforce CDP use case drives acquisition of new customers based on first party data?

A. Universal Suppression across known channels
B. Loyalty Segmentation
C. Prospective Look-a-Likes with paid media
Post-purchase

A

C. Prospective Look-a-Likes with paid media
Post-purchase

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3
Q

How many CRM orgs can be connected to CDP
instance?
Options:
A. 5
B. 10
C. 20
D. No hard limit

A

D. No hard limit

(or 5)

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4
Q

Data from which object will be deleted when
processing a Data Deletion or Right to be
forgotten request

A. Individual and all related entities in data model
B. Individual, all related entities in data model and
mapped data streams
C. Unified individual, all related entities in data
model and mapped data streams
D. Unified individual and all related entities in data
model

A

A. Individual and all related entities in data model

https://help.salesforce.com/s/articleView?id=sf.c360_a_data_deletion_request.htm&language=en_US&type=5

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5
Q

How many Marketing Cloud instances, or Enterprise IDs can be connected to one Salesforce CDP org?

A. Two
B. Four
C. One
D. Thre

A

C. One

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6
Q

How many marketing cloud EIDs can be connected
to Salesforce CDP?

A. 3
B. 5
C. 1
D. 2

A

C. 1

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7
Q

Which archive formats are supported by Salesforce
CDP?

A. CSV
B. GZ
C. TSV
D. ZIP

A

B. GZ
D. ZIP

https://help.salesforce.com/s/articleView?id=sf.c360_a_supported_file_formats.htm&type=5

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8
Q

What is a DMO called if it inherits the name, shape,
and semantics of the reference object?

A. Custom DMO
B. Standard DMO
C. Data Lake Object (DLO)
D. Data Source Object (DSO)

A

B. Standard DMO

https://developer.salesforce.com/docs/atlas.en-us.c360a_api.meta/c360a_api/c360dm_DataModelObjects.htm

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9
Q

What should a Marketer do first when implementing
Salesforce CDP?

A. Manage Consent
B. Identify Data Sources
C. Obtain Cross-organizational buy-in
D. Identify Activation Targets

A

B. Identify Data Sources

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10
Q

What is the maximum limit of the number of records for Full Refresh Extract Method?
A. 10 million
B. 40 million
C. 50 million
D. No hard limit

A

C. 50 million

(100 million?)
https://help.salesforce.com/s/articleView?id=sf.c360_a_full_replace.htm&type=5

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11
Q

Which two CRM objects are included in both Sales
and Service Cloud Data Bundle?

A. Campaign Member
B. Contact
C. Opportunity
D. Account

A

B. Contact
D. Account

https://help.salesforce.com/s/articleView?id=sf.c360_a_sales_service_bundle_data_mappings.htm&type=5

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12
Q

What is the max limit of records can be retrieved by the Profile and Query API in a single call?
A. 2000
B. 9999
C. 4999
D. No max limit

A

A. 2000

https://developer.salesforce.com/docs/atlas.en-us.api_rest.meta/api_rest/resources_cdp_query.htm

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13
Q

How can a Data Subject Rights request from a
customer be submitted to Salesforce CDP?

A. Using the consent API
B. Using a dedicated field in data stream
C. Using a dedicated data stream
D. Using Data Explorer

A

A. Using the consent API

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14
Q

What are two root causes to why
companies face fragmented data issues?

A. Department silos
B. Employees working from home
C. Misaligned business goals
D. No eCommerce websites

A

A. Department silos

C. Misaligned business goals

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15
Q

What type of dates collected by a company or
entity that does not have a direct relationship with
the visitor and customer?

A. First Party Data
B. Second Party Data
C. Partner Data
D. Third Party Data

A

D. Third Party Data

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