Social Psychology Ch 1-4 Flashcards
when did social psychology first begin?
when scientists first started to systemically and formally measure thoughts
Who is Kurt Lewin? What time period?
” the father of social psychology”; developed many of the important ideas of discipline, focused on dynamic interactions among people
1940-1950s
Who is Leon Festinger? What time period?
-published a book called “Research Methods in the Behavioral Sciences”, stressed the need to measure variables and use lad experiments to test hypotheses
-was willing to deceive patients
- 1940-1950s
What did Muzafir Sherif (1936), Solomon Asch (1952), and Stanley Milgram (1974) study?
they studied conformity and social pressure, how people in authority could create obedience, even to harm others
- studied Adolf Hitler
-helped end segregation by offering evidence to Brown vs Board of Education
What did Phillip Zimbardo (1973) study?
the infamous Stanford Prison experiment, interactions of male college students who were recruited to play the role of prisoners and guards
What did Leonard Berkowitz (1974) study?
study of human aggression
What did John Darley and Bibb Latane (1968) study?
developed model that explained when people do and don’t help others in need
what expanded the social psychology scene of the 20th century?
- study of attitudes, cognitive processes, models of persuasion and advertisements
-Festinger’s cognitive dissonance theory - cognitive psychology advanced by computer technology
what expanded the social psychology scene of the 21st century?
- social neuroscience, social influence of health and happiness, evolutionary impact of culture and behavior