social learning theory Flashcards
Assumptions
└way of explaining behaviour that includes both direct and indirect reinforcement- learning theory+ cognitive factors
└Albert Bandura
└learn through observation and imitation
Vicarious reinforcement
└indirect reinforcement- observing someone else being reinforced for behaviour
└ can lead to imitation
Meditational processes
└cognitive factors that influence learning and come between a stimulus and response
└1) attention
└the extent to which we notice certain behaviours
└2) retention
└how well behaviour is remembered
└3) motor reproduction
└the ability of the observer to perform the behaviour
└4) motivation
└the will to perform the behaviour- if punished/rewarded
└learning and performance don’t have to be together unlike traditional behaviourism
Bobo doll study
└bandura et al (1961) └children saw adult be aggressive to doll └=they more aggressive to doll └children saw adult be non-aggressive to doll └=they less aggressive to doll └shows modelling/imitation └bandura and walters (1963) └children most to least aggressive: └adult aggression to doll- praised └adult aggression to doll- nothing └adult aggression to doll- punished
Imitation
└copying the behaviour of others
Identification
└observer associated themselves with role model- wants to be like them
Modelling
└imitating behaviour of role model
Strengths
Explains cultural differences in behaviour
└explains how children lean form others/media
└cultural norms- e.g. gender norm
Limitations
Over reliance on lab studies
└lab studies= demand characteristics
└e.g. in bobo doll study, bobo doll made to hit
Underestimates biological factors
└e.g. bobo doll study
└boys more aggressive than girls
└hormonal factors- more testosterone
points
vicarious reinforcement
Meditational processes
Bobo doll study
Imitation Identification Modelling