Social Learning Theory Flashcards
Key person
Albert Bandura
what did Albert bandura agree with
behaviourist approach
that learning occurs through experience
what did Albert bandura propose
learning takes place in a social context through observation and imitation of others behaviour
What is vicarious reinforcement?
where behaviour that is rewarded is more likely to be repeated and copied than behaviour that is punished.
What are the 4 mediational processes in learning
attention retention motor reproduction motivation `
attention
whether behaviour is noticed
retention
whether behaviour is remembered
motor reproduction
being able to do it
motivation
the will to perform behaviour
what is identification?
where children identify with role models and are more likely to imitate the behaviour of people whom they identify
Banduras Research (1)
children watched either
an adult behaving aggressively towards a bobo doll
an adult behaving non aggressively towards a bobo doll
Banduras research (2)
children saw an adult who was
rewarded
punished
no consequence
What did the bobo doll research suggest
children are likely to imitate acts of violence if they observe this from an adult role model.
also more likely if aggressive behaviour is rewarded to be repeated
Name 3 strengths
Emphasises importance of cognitive factors
accounts for cultural differences in behaviour
less determinist than the behavourist approach
Name 2 limitations
relies too heavily on controlled lab studies
underestimates influence of biological factors
