Asch study Flashcards
AIMS
To see how the lone ‘real’ participant would react to the behavior of confederates
what is a confederate?
someone participating in experiment pretending to be a subject but is actually aware and working for researcher.
what is a subject?
participant in experiment
METHOD
participants were given two large white cards at a time
one one card was a standard line and on the other paper there was 3 comparison lines.
one of the 3 lines were the same length as the standard line.
P’s asked which of the 3 lines matched the standard line
each naive participant was tested with a group of confederates. Confederates start to give right then wrong answers
what is a naive participant?
participant unaware of experiment
RESULTS
naive participant gave wrong answer 36.8% of the time
75% conformed at least once
when interviewed most participants conformed to avoid rejection (NSI)