Social - individual, situational and cultural factors (prejudice)

Question 1

Individual - authoritarian personality

Answer 1

characterises people who hold traditional and conventional values

Question 2

Individual - social dominance orientation

Answer 2

We live in a world of social hierarchies, more likely to be more prejudice towards those lower in social status

Question 3

Individual - big 5 (OCEAN)

Answer 3

Openness - degree of curiosity and creativity (less prejudice)
Conscientiousness - organised and dependable (less prejudice)
Extraversion - energetic and outgoing (more prejudice)
Agreeableness - trusting and compassionate (more prejudice)
Neuroticism - sensitive and nervous (more prejudice)

Question 4

Situational - social norms

Answer 4

an agreed/set way to behave in society. Those who do not follow social norms may have more prejudice projected onto them as they are not conforming with society.

Question 5

Cultural - individualistic culture

Answer 5

emphasise on private self and individual autonomy and priority individual needs

Question 6

Cultural - collectivist culture

Answer 6

emphasises needs of the group rather than the individual

Question 7

Culture - multiculturalism

Answer 7

acceptance of multiple culture norms being used in a single area due to diversity of people there.