social change Flashcards
1
Q
social change
A
- this occurs when whole societies rather than just individuals adopt new attitudes, beliefs and ways of doing things
- womens suffrage, gay rights and environmental issues
2
Q
6 stages of social change
A
- drawing attention
- consistency
- deeper processing
- augmentation principle
- snowball effect
- social cryptomnesia
3
Q
deeper processing
A
- many people who have accepted the status quo began to think deeply about the unjustness of it
4
Q
the augmentation principle
A
- individuals risk their lifes numerous times, indicates a strong belief and reinforces their message
5
Q
the snowball effect
A
marking a change from minority to majority support
6
Q
social cryptomnesia
A
- (people have a memory that the change occurred but don’t remember how it happened)
