session 7 - governance and sustainability

Question 1

What are drivers for socially responsible behaviors? (think in graph)

Answer 1

1. Legitimation (legislation or stakeholder pressure)
2. competitiveness
3. Leadership organizational values that lead to ethical motives

Question 2

What impact does legitimation have on CSR?

Answer 2

it ensures regulatory compliance and impression management

Question 3

WHat is the impact of competitveness on CSR?

Answer 3

• product innovation
• process intensification
• green marketing

Question 4

What is the impact of ethical motives on CSR?

Answer 4

• Donations
• life cycle analysis

Question 5

How do the three different contexts affect motivations towards CSR?

Answer 5

Question 6

What four tensions emerge from embedding CSR in the organization?

Answer 6

1) perfromance tensions (what is success?)
2) belonging tensions (who are we?)
- CRS >< core values of organization
- failure for members to identify with values of CSR
- diffidcult to communicate CSR to external stakeholders
3) time oriented tensions (short- or long-term focus)
4) organizing tensions (skills, process and structures?)