Semi-Finals Tr Flashcards
Origination SWOT
Albert S Humphrey in the 1960s
Functions of SWOT
Strategy tool/formulation Organization method Provide directions for next stages Decision making Pre-Crisis planning Recommendation in study Achieve objectives
Internal Factors
Strengths
Weaknesses
External Factors
Opportunities and Threats
PEST analysis
Political, Economic, Social and Technological analysis
SWOT
Focus on your strengths
Shore up your weaknesses
Capitalize on your opportunities
Recognize your threats.
How many quarters in a year
4
External
Competitors, Environment
SW
Human Resources
Financial Resources
Access the Natural Resources
Physical Resources
Political support
S
Funding available
S
Market experience
S
Strong leadership-Management
S
Good employees
S
Costly
W
Environmental impact to the company
W
Stuff resources: incapable insufficient
W
Market trends- new products, shifts in audience needs
OT
Economic trends- local, national, international, financial trends
OT