Selling & Promotion Flashcards
1
Q
What is Personal Selling?
A
Talking to sell a product.
2
Q
What is Endorsement?
A
Famous person supports a product.
3
Q
What is Follow-Up?
A
Checking customer satisfaction.
4
Q
What is Preapproach?
A
Researching before contacting customers.
5
Q
What is Promotion?
A
Activities making people notice.
6
Q
What is Public Relations?
A
Making a business look good.
7
Q
What is Publicity?
A
Free news about a product.
8
Q
What is Sales Promotion?
A
Extra deals for buyers.
9
Q
What is Visual Merchandising?
A
Making displays look attractive.
10
Q
Key Concept: How to Persuade Customers?
A
Good sales and promotions make people want to buy.