Seller Scripts

Question 1

Seller Script 01 (Ben Kinney)

Answer 1

Home Valuation Request: Someone entered your address into our automated valuation system and something happened so a wide value range was sent. I felt embarrassed and I wanted to rush out here to apologize.

Normally people visit our valuation system for one of two reasons. They are thinking about selling and need to know their home value or they wanted to refinance and save some money.

Which one are you?

Question 2

Seller Script 02 (Ben Kinney)

Answer 2

Do you think this approach would sell your home quickly and for the most money?

Question 3

Seller Script 03 (Ben Kinney)

Answer 3

There are three things that determine if a home will or will not sell:

1. How it’s priced
2. How it shows, and
3. How it is marketed

Which do you think caused your home to resist sale in the past?

Question 4

Seller Script 04 (Ben Kinney)

Answer 4

I know you said that you weren’t interested in selling now, but if you were going to sell, do you think it would be in 1 year, 3 years, 5 years, or 10 years?

Question 5

Seller Script 05 (Ben Kinney)

Answer 5

Is there a price you would sell your home for today?

Seller: $XYZ - would it sell for that?

Answer: I don’t know because I haven’t seen the property. When can I come over?

Question 6

Seller Script 06 (Ben Kinney)

Answer 6

If you were going to sell, where would you move?

Question 7

Seller Script 07 (Ben Kinney)

Answer 7

We received a ton of buyers and offers from selling your neighbor’s house. Have you considered selling yours for the right price?

Question 8

Seller Script 08 (Ben Kinney)

Answer 8

Would you sell your home today if you could?