Self Report Design Flashcards
What is a likert scale?
One in which the respondent indicates their agreement with a statement using a scale, e.g. ranging from strongly agree to strongly disagree
What does a rating scale do?
Gets respondents to identify a value that represents their strength of feeling about a particular topic
E.g. Very entertaining 1 2 3 4 5 not at all entertaining
What’s a fixed choice option?
It includes a list of possible options and respondents and required to indicate those that apply to them e.g. ‘Tick all that apply’
What is jargon?
Refers to technical terms that are only familiar to those working a specialised field
What is a leading question?
A question in which the way it is phrased suggests a certain answer
Explain how to design an interview
- Find an interviewer and a single participant
- Develop an interview schedule (the list of questions) - these should be standardised
- Interviewers could take notes throughout
- the interview could be conducted in another room away from people meaning the answers are more likely to be true
- Interviewees need to be reminded that their answers will be kept confidential