Section C.5 - The Work of Others 1️⃣ Flashcards
Apple
When was it founded/ background information?
- Founded april 1st 1976 by Steve Jobs and Steve Wozniak
- Wanted to make computers small enough for people to have them in their homes
- Wozniak left apple in 1983 due to lack of interest
- Jobs died october 5th 2011 and Tim Cook became the new CEO
Apple
Design features that made the company successful
- iPhone introduced in 2007
- Apple Macintosh computers introduced in 1980s
- Touch ID - 2013
- Face ID - 2017
- Optic ID - 2024
- Double camera layout - 2016
- Triple camera layout - 2019
- Ecosystem continuity - planned obsolesence
Apple
Specifics to design features/ atributes of company that have lead them to sucsess
- iPhone 7 plus - first dual camera setup
- iPhone X - first without a button - first full touchscreen - Face ID introduced
- iPhone 11 Pro - first triple camera setup
- iPhone 14 Pro - first with dynamic island (innovative seamless intergration with hardware and software)
- Constatly looking to putting there own touch on exisitng ideas
- Constantly updating their own designs, harnessing planned obsolesence
- Apple stores in almost every major city worldwide, iconic designs and easily recognisable
- Calender live event attract younger generation with 30 million watching 2022 live event, September iPhone releases every year
- Titanium frame on latest iphone
- Frosted Glass backs
- Colour options every year
- The latest iPhones introduce a Ceramic Shield front cover, a material developed in collaboration with Corning. This innovation significantly improves durability by making the display tougher and more resilient
Apple
Statistic for US market share
- iPhone has a 57.93% market share
- Android has a 41.64% market share
IN THE US
Dyson
When was it founded/ background information
- Founded in 1991 by James Dyson
- Took him 5 years and a reputable 5,127 prototypes to invent the worlds first bagless vauccum cleaner
Dyson
Design features that made the company sucsessful
- First bagless hoover
- Air purifiers/ bladeless fans
- Airblade hand dryer
- Airwrap
Dyson
Specifics to design features/ atributes of company that have lead them to sucsess
- Airwrap dries and styles hair simultaneously using a special jet engine technology called the Coanda effect that creates a spinning vortex of air around the attachments for better styling
- Haircare with thought – using new revolutionary technology to provide care and consideration for hair like never before; with the Coanda effect claiming to significantly decrease the heat applied to hair when straightening/ curling – resulting in healthier hair
- Airblade is a hand dryer with airblade technology that works by scraping water off washed hands
- Cordless vacuum cleaners, bagless vacuum cleaners
Dyson
Stastistic for market share
- Dyson breakthrough ‘bagless’/ cordless vacuum cleaner commands a 50% market share in the UK and is the top selling vacuum cleaner brand in the US
Louis Comfort Tiffany
Background information
Born: 18 Feb 1848
Died: 17 Jan 1933
One of the foremost American designers in late 19th & 20th century; remembered for his brilliant stained glass lamps, windows & broaches
He predominantly used the ‘copper foil’ technique - when a piece of glass is wrapped with a strip of the foil to make sure there is material for the glass to adhere to when combining the pieces together to make the products
Louis Comfort Tiffany
Design features that made designer successful
Inspired by graphic disorder of nature/ flowers/ foliage and quickly became known for his unique and organic designs
Flawlessly encapsulates nature into his work with his Biomimicry of natural world
Louis Comfort Tiffany
Example Products
Pink lotus Tiffany lamp
Magnificent lamp using biomimicry of lotus flowers and tulips flawlessly to create ornate versions of generic objects e.g. tulips ceasing light bulbs + stained glass techniques to capture essence of natural world/ e.g. colours/ hues
Peacock feather brooch
Coco Chanel
Background Information
Born: 19 August 1883
Died: 10 January 1971
Gabrielle Bonheur “Coco” Chanel was a French fashion designer and businesswoman. The founder and namesake of the Chanel brand, she was credited in the post–World War I era with popularizing a sporty, casual chic as the feminine standard of style
Chanel frequently used quilted linings, hand stitch- ing, and bound buttonholes. The hemlines of her jackets were often balanced with a chain weight.
Coco Chanel
Design Features that made the designer sucsesful
- Her designs stressed simplicity and comfort, and they revolutionized the fashion industry
Her elegantly casual designs inspired women to abandon the complicated, uncomfortable clothes—such as petticoats and corsets
“luxury must be comfortable, otherwise it is not luxury,” Chanel’s designs stressed simplicity and comfort, and they revolutionized the fashion industry. - The use of Jersy the material; This inexpensive, utilitarian fabric was largely used for men’s underwear, sportswear or stockings, before CHANEL transformed its status
- As her style evolved, Gabrielle Chanel used permutations of knitted jersey throughout her career, continually updating and adapting it.
Coco Chanel
Example Products
- The little black dress - ford of fashion, black commonly reserved for mouring or shopkeepers, the idea of a dress that could be dressed up/ down at a time where women would have to change clothes multiple times of day due to arrangements/ occasions - revolutionised industry - black vinyl and black polyester jersey combination
- CHANEL N°5 - perfume used experimental organic chemical compounds that produced a resulting scent that wasnt identifyable as a floral fragrane, very different from most 1920s womens perfume
- The tweed suit - cardigan like cut ensuring greater freedom for movement following her manifesto - wools, silks, cottons, and even cellophane to give them a more high fashion (and lighter weight) style
- The 2.55 handbag
What was Coco Chanel’s Manifesto
Clothes should be elegant yet easy to move in, ultimately balancing comfort, simplicity and style - luxury must be comfortable, otherwise it is not luxury