Sales Cards Flashcards
What is the primary goal of a sales funnel?
To guide potential customers through interest, engagement, and conversion to a paying client.
What is the importance of building rapport in sales?
Building rapport establishes trust and helps customers feel more comfortable, making them more likely to engage and buy.
Why is asking open-ended questions crucial during a sales conversation?
Open-ended questions encourage customers to share their needs and concerns, giving you the insight to tailor your solutions.
What is the purpose of a value proposition?
A value proposition clearly explains why a product or service is valuable and how it solves a customer’s problem.
What is a ‘trial close’ in sales?
A trial close is a technique used to gauge a customer’s readiness to buy by asking questions like, ‘If we handle X, would you be ready to proceed?’
What is a key element of a successful sales presentation?
Focusing on how the product fulfills the customer’s needs and demonstrating value rather than just features.
Why is storytelling an important sales tool?
Storytelling connects with customers emotionally, making the sales pitch more relatable and engaging.
What is ‘value selling’?
Value selling focuses on communicating the tangible benefits and outcomes of a product or service, rather than just its features.
What is the difference between a ‘feature’ and a ‘benefit’ in sales?
A feature is a characteristic of a product, while a benefit explains how that feature solves a problem or adds value to the customer.
What is ‘consultative selling’?
A sales approach where the salesperson acts as a consultant, focusing on understanding the customer’s needs and providing tailored solutions.
What is the first step in handling objections?
Listen carefully to the customer’s concern without interrupting.
How can you turn an objection into an opportunity?
By addressing the objection head-on and reframing it as a benefit or showing how the product solves the problem.
What is the ‘Yes, and’ method for handling objections?
When a customer says a product is too expensive, respond with ‘Yes, and that’s because we use high-quality materials that will save you money in the long run.’
Why is it important to preempt objections?
Addressing potential concerns before they arise helps reduce resistance and makes the customer feel more confident about their decision.
What’s the best way to handle the ‘price is too high’ objection?
Focus on value by explaining how the product or service will deliver a return on investment over time.
How can you handle the ‘I need to think about it’ objection?
Ask if there’s any specific concern or question preventing the decision, and offer to clarify any details immediately.
What is the best response to ‘I’m just looking’?
Engage the customer by asking, ‘What exactly are you looking for?’ and guide the conversation to their needs.
What is the purpose of waiting 3 seconds before responding to an objection?
It shows that you’re actively listening and gives the customer time to reflect, creating a thoughtful and calm interaction.
How can asking ‘Is there anything besides price that’s stopping you from buying today?’ help close a deal?
It narrows the objection down to one issue, making it easier to address and move the customer toward a decision.
Why is it important to remain calm when handling objections?
Staying calm helps maintain a positive environment and reassures the customer that their concerns are valid and solvable.