Risk Perception Flashcards
1
Q
What is Risk perception?
A
The subjective assessment of the probability of a specific hazard/event occurring which will lead to harm.
2
Q
Factors which influence risk perception? :o
A
Availability heuristic
- Overestimating the frequency of vivid events.
Representativeness heuristic
- Grouping similar things in one category
Omission bias
- Accepting the risk with doing nothing.
Optimistic bias
- Unrealistic optimism
- Some behaviours are more risky for others than it is for me.
