Rhetoric Flashcards
1
Q
Rhetoric
A
The art of persuasion
2
Q
SOAPSTONE
A
Is an acronym meaning speaker, occasion, audience, purpose, subject, tone.
3
Q
Visual rhetoric
A
Rhetoric form of communication through visual images, typography and texts.
4
Q
Typography
A
The art and technique of arranging type to make it legible and appealing when displayed.
5
Q
Rhetorical situation
A
The context of a rhetorical act that is made up of a rhetoric issue and audience.
6
Q
Aristotle
A
The best purpose
7
Q
Pathos
A
Appealing to the audience’s emotions.
8
Q
Logos
A
Appealing to logic to convince an audience using reasoning.
9
Q
Ethos
A
Convincing an audience of the author’s credibility.
