Research Methods Flashcards
What are the 2 types of scientific/psychological research?
Experimental and Non experimental
What 3 types of research are experimental?
- Laboratory
- Field
- Natural
What 5 types of research are non experimental?
- Observation
- Self report (interview/questionnaire)
- Case studies
- Content analysis
- Correlations
What is meant by primary data?
When researchers test their own hypothesis.
What is an advantage of primary data?
It specifically target research aims, has the advantage of quality control for validity and reliability
What is meant by secondary data?
Data is utilised by the researcher from a source - it is second hand
What is an advantage of secondary data?
It is more economically sustainable (cheaper)
What is a disadvantage of secondary data?
There is no guarantee that the procedure was of a high standard (lack validity and reliability). It may also not reflect the researchers aims directly
What are the 5 main sampling types?
- Random sampling
- Opportunity sampling
- Stratified sampling
- Systematic sampling
- Volunteer sampling
What is random sampling?
Choosing participants at random, everyone has an equal chance of being selected
What is a strength of random sampling?
It is not biased which means it won’t skew the results
What is a weakness of random sampling?
It may be harder to generalise to a bigger population due to a lack of variation in the sample
What is opportunity sampling?
Recruiting people who are most convenient
What is a strength of opportunity sampling?
Easy and quick method
What is a weakness of opportunity sampling?
Biased
What is stratified sampling?
Proportionally choosing people from a group
What is a strength of stratified sampling?
More representative of a larger group, better for generalising
What is a weakness of stratified sampling?
It is less economic and its time consuming
What is systematic sampling?
Using a system to help select participants
What is a strength of systematic sampling?
Helps to eliminate bias
What is a weakness of systematic sampling?
Could be bias if researcher chooses system; especially if motives are behind choice
What is volunteer sampling?
When people volunteer to take part
What is a strength of volunteer sampling?
Gives access to a variety of participants
What is a weakness of volunteer sampling?
Only a specific type of person chooses to volunteer (volunteer bias)
What is meant by presumptive consent?
Asking a group of people from the same target population as the sample whether they would agree to take part in the study, if yes the researcher presumes that the sample would
What is post-event consent?
Offering to destroy any information from the study if they don’t consent
What is involved in a research study debrief?
- Information about the true aims of the study
- Opportunity to discuss concerns/queries
- Right to withhold their data
What is meant by reliability?
Having consistent results that can be depended on, research can be repeated to achieve similar results
How is reliability often tested?
Correlational analysis
What is meant by inter rater reliability?
Allows a researcher to measure the extent to which observers agree on the behaviours which they have observed
How is inter rater reliability measured?
Through correlational analysis - scorers record their own data individually, and then the sets of data obtained from each scorer is correlated
How is observer reliability achieved?
If there is a highly significant positive correlation obtained between the scorers
How can a research individually test the reliability of their research?
Audiotaping/videotaping
How can observer reliability be improved?
Having operational definitions of the key terms that are clear and understood fully by all observers
What is debriefing?
A post research interview designed to inform participants of the true nature of the study. It may be useful to gain feedback
What are extraneous variables?
A general term for any variable, other than the IV that might affect the results
What is the confounding variable?
When the EV is significant enough to cause a change in the results of the experiment/study
What is the independent variable?
Something which is directly manipulated by an experimenter in order to test its effect on another variable (dependent variable)
What is informed consent?
Participants must be given full information concerning the nature and purpose of the research and their role in it. An informed decision can then be made on whether to participate
What does it mean to operationalise?
Ensuring that variables are in a form that can be easily tested
What are standardised procedures?
A set of procedures that are the same for all participants in order to be able to repeat the study, this includes standardised instructions
What is meant by external validity?
The degree to which research findings can be generalised to other settings (ecological validity), groups of people (population validity) and times (historical validity)
What is meant by internal validity?
The degree to which experimental results was due to the manipulation of independent variables rather than other factors such as confounding variables
What is mundane realism?
Refers to how a study mirrors real life applications and activities
What is a directional hypothesis?
States the expected direction of the results e.g) People who sleep well do BETTER on class tests
What is a non directional hypothesis?
States that there is a difference between 2 conditions but does not state the direction e.g) People with good sleep have DIFFERENT marks on class tests than people with lower sleep average
What is a pilot study?
A small scale trial run of a study to test the quality of the design, with a view to making improvements
What is counterbalancing?
An experimental technique used to overcome order effects when using a repeated measures design
What is independent groups design?
2 groups of participants representing different aspects of the IV
What is matched pairs design?
Pairs of participants are matched in terms of key variables such as age and IQ. One member of each pair is allocated to one of the conditions under the test and the second person is allocated to the other condition
What are order effects?
When the order in which things are presented affect the results of an experiment (matched pairs design)
What is the repeated measures design?
Each participant takes part in every condition under (each level of the IV)
What is a field experiment?
A controlled experiment conducted outside the lab. The IV still manipulated by the experimenter however participants are usually unaware hat they are participating in an experiment. Their behaviour may be more natural and they are less likely to respond to experimenter cues
What is a laboratory experiment?
An experiment carried out in a controlled setting. Participants tend to be aware they are being studied and tasks are more artificial
What is a natural experiment?
The experimenter doesn’t directly manipulate the IV, it will vary naturally without researcher input. The researcher records the effects of the IV on a dependent variable - this DV may be measured in a lab
What is a quasi experiment?
The IV is naturally occurring and the DV may be measured in a lab. The key feature is the the IV has not been made to vary by anyone. It is simply a difference between people/conditions that exist
e.g) Gender differences/Locus of control