research methods Flashcards
experiments
- studying people with fixed conditions (variables)
- finding if changing one variable causes a change in another
- testing a hypothesis
EX: drug effective in treating people with depression
correlational studies
- collecting lots of data on people
- looking for patterns (correlations)
EX: income level impacting likelihood of getting a divorce
case studies
- in depth investigation (case)
- normally on a person who is unique in some way
- finds information on human nature or rare diseases
EX: someone with a really good memory to find out more on how our memories work
independent variable
- what the psychologist is exploring to see if it is the cause of behaviour
- manipulated
- usually different groups for reliability and each group will get different “levels” of IV
dependent variable
- outcome that is measured
- if the hypothesis is correct then when the independent variable is changed this will cause a change of the dependent
extraneous variables
- other variables that may impact the results
- should be controlled to make sure it really is the independent variable impacting the dependent variable
- if these aren’t controlled correlation ≠ causation as it could just be the independent variable
laboratory experiments
pros
- easy to control extraneous variables
- easy to replicate and confirm
cons
- participant bias meaning they won’t act how they normally will because they know they are being observed
- want to look good
field experiment
pros
- because it is in a natural setting, more likely to reflect how participants behave in everyday life
- high ecological validity
cons
- very hard to control all extraneous variables as the environment is constantly changing
- music might start playing, sun sets, new people arriving and leaving
natural experiment
pros
- independent variable changes naturally so psychologists can study things that would be unethical (disease) or impossible to create (volcano)
- reflect how people behave in everyday life
cons
- usually only one time events which are unable to be replicated
issues with experimental research - participant variability
participant variability
- participants in seperate groups being different which will impact the results
- only trying to find the independent variable
- groups need to be as similar as possible
- to solve this randomly assign participants to groups and have a large even range of types of participants
- each group will roughly have the same characteristics with no major differences
issues with experimental research - demand characteristics
demand characteristics
- participants trying to guess the purpose of the experiment from subtle cues
- thinking they know the purpose will cause them to behave unnaturally either aligning with what they think the purpose is or doing the opposite
- to solve this researchers should keep the hypothesis secret or even mislead participants (ethical issues)
issues with experimental research - researcher bias
researcher bias
- subconsciously or consciously designing the experiment to fit the results they want to see
- drop hints to participant to encourage certain behaviour
- ignoring results that don’t support their theory
- to solve this researchers could implement a double blind which is where neither the participant or the psychologist knows which is placebo or the real thing
- used mostly in medicine
sample
- selecting a small group within a population to represent the whole
- need to make sure your sample is representative of the target population
- representative = generalizable
convenience sample / opportunity sample
- asking whoever is there if they want to participate
pros
- quickest and easiest way to obtain participants
cons
- sample may not be representative since it is only people in that location at that time
- can really only be done in studies that take a few minutes
self-selected sample / volunteer sample
recruiting people who volunteer to participate in a study usually in exchange for payment
pros
- easy way to obtain participants
- as they volunteered they are more likely to cooperate and be motivated
- no ethical issues as it is free will
cons
- people who choose to volunteer may be different to those that don’t
- may not be representative of target population
- fearing being judged or reported to the police possibly